Brand Tone

Warm, wholesome, sophisticated, and reliable with a hint of Mediterranean charm

Brand Values

• •Quality
• •Family
• •Health/Well-being
• •Tradition/Heritage
• •Customer Satisfaction/Service
• •Sustainability/Ethical Sourcing

Best Practices

• •Emphasize the Mediterranean origin and heritage in a positive light.
• •Highlight the quality and health benefits of the products.
• •Incorporate family-oriented language and imagery when appropriate.
• •Showcase commitment to sustainability and ethical sourcing.
• •Focus on customer satisfaction and superior product experience.

Social Perception

A trusted brand that embodies quality, family values, and the healthy lifestyle associated with the Mediterranean.

Copy Examples

• •"From our family to yours, experience the authentic taste of the Mediterranean with Olivio."
• •"Discover the difference quality ingredients make. Olivio: Savor the good life."
• •"Nourishing your family with healthy and delicious options. That's the Olivio promise."
• •"Crafted with tradition, designed for today. Olivio: A taste of heritage, a touch of innovation."
• •"Experience the sunshine of the Mediterranean. Olivio: Where quality meets family."