Brand Tone

product-focused, promotional, and direct, aiming for a convenient and value-driven experience. Potentially playful

Brand Values

• •Accessibility/Convenience
• •Value
• •Variety
• •Customer Service

Best Practices

• •Define and Document Your Voice: Officially decide if "Fun Touch" means playful, exciting, friendly, or something else. Document this with examples so everyone creating content is aligned.
• •Inject Personality into Product Descriptions: Don't just list features. Use more evocative and benefit-driven language that aligns with the "fun" aspect. How does the product make the customer *feel*?
• •Engage Actively on Social Media: Go beyond product posts. Ask questions, run polls, share user-generated content (if available), and respond to comments in a consistently friendly and approachable manner.
• •Use Storytelling (Even Small Scale): For instance, a post about an educational toy could briefly mention the joy of a child learning something new. Connect emotionally.
• •Maintain Visual and Textual Cohesion: Ensure the colors, imagery, and language style are consistent across the website, social media, and any advertising. If the brand is "Fun Touch," the visuals should also evoke that feeling.

Social Perception

an online retailer offering a variety of goods with a focus on gaming and electronics.

Copy Examples

• •Headline (Website Banner for Gaming Gear): Level Up Your Fun! Gear up with Fun Touch Jordan for epic wins and unbeatable prices.
• •Social Media Post (Educational Toy): Spark little smiles and big imaginations! ✨ Discover toys that make learning an adventure at Fun Touch Jordan. Learning through play, delivered to your door!
• •Product Description Snippet (Party Supplies): Get the party started with a touch of fun! From bright balloons to awesome accessories, Fun Touch Jordan has everything you need to make memories. Easy online shopping, happy celebrations!
• •Email Subject Line (General Promotion): 👋 Hello Fun! Your next great find is waiting at Fun Touch Jordan.
• •Facebook Ad Copy (General Store): Why just shop, when you can have Fun (Touch)? 😉 Explore everything from awesome gaming gear to delightful toys and handy home essentials. Quality, value, and a touch of fun, all at Fun Touch Jordan!