Brand Tone

Mystical & Esoteric, Artistic & Craft-Oriented, Historical & Antique-Inspired, Respectful & Knowledgeable, Elegant & Dark, Passionate

Brand Values

• •Craftsmanship & Quality
• •Authenticity & Uniqueness
• •Preservation of Art & History
• •Meaning & Connection
• •Customer Satisfaction
• •Passion for the Craft

Best Practices

• •Use Evocative and Sensory Language: Employ words that conjure mystery, history, craftsmanship, and the mystical (e.g., "ancient," "whispers," "etched," "sacred," "arcane," "luminous," "shadowed").
• •Emphasize Craftsmanship and Artistry: Regularly mention the handmade nature, the skill of the engraver (Razvan), the quality of materials (solid wood), and the historical inspiration behind the designs.
• •Maintain a Respectful and Knowledgeable Stance: Address the audience as individuals on a spiritual or artistic path. Use terminology appropriate to tarot, ouija, and esoteric practices with understanding.
• •Weave in the "Forgotten" Theme: Subtly remind the audience of the brand's core concept – bringing old, overlooked, or "forgotten" art and engravings into the present. This reinforces the uniqueness and historical connection.
• •Ensure Visual and Textual Harmony: The dark, gothic, and vintage aesthetic of the products and website should be mirrored in the richness and depth of the language used. Avoid overly casual, modern, or simplistic phrasing.

Social Perception

Highly Positive Customer Feedback, Seen as a Specialized & Niche Provider, Trusted for Craftsmanship, Appreciation for the Aesthetic

Copy Examples

• •Unveil the whispers of forgotten eras. Our [Product Name] Ouija Board, meticulously laser-engraved with [Specific Design Element, e.g., ancient alchemical symbols], is more than a spirit board—it's a conduit to the unseen. Handcrafted from solid [Wood Type], each piece echoes with history and artistry. Dare to connect?
• •Safeguard your sacred cards in a vessel worthy of their wisdom. Our ‘Celestial Guardian’ Tarot Box, featuring deeply etched [Design Detail, e.g., lunar phases and constellations], is designed to protect and consecrate your deck. Discover the magic of true craftsmanship. #TarotBox #HandmadeMagic #ForgottenEngravings #SpiritualTools
• •Unlock Ancient Mysteries: New Arrivals at Forgotten Engravings. Greetings, Seeker, Journey deeper into the mystical with our latest collection of handcrafted treasures. Razvan, our master engraver, has drawn inspiration from newly rediscovered 18th-century etchings to bring you [New Product Type] that resonate with timeless power and arcane beauty...
• •At Forgotten Engravings, we believe that true magic lies in the details. Born from a passion to resurrect the beauty of lost art, each of our creations is a testament to meticulous craftsmanship and a reverence for the mystical. We don't just sell objects; we offer keys to history, art, and the deeper realms of the spirit.
• •Consecrate your sacred space with our ‘Nocturne’ Altar Table. Engraved with [Specific Symbolism, e.g., protective sigils and gothic tracery] upon rich, dark wood, this table is designed to be the focal point of your rituals, a steadfast companion on your spiritual journey. Each line and curve is a whisper from the past, brought to life by Forgotten Engravings.