Brand Tone

The brand's tone is welcoming, personal, and slightly quirky.

Brand Values

• •Personalization and Customization
• •Home and Hearth
• •Personality and Self-Expression

Best Practices

• •Always Lead with "You" and "Your": Frame your copy around the customer. Focus on "your porch," "your home," and "your story" to make the connection personal and direct.
• •Embrace a Conversational Voice: Write as if you were speaking to a friend. Use welcoming language like "Welcome to our porch party!" and casual, friendly phrasing. This builds approachability.
• •Highlight the "Why," Not Just the "What": Instead of just describing a sign, describe the feeling it creates. It doesn’t just say "Welcome"; it adds "personality" and makes guests "stop and stare". Focus on the emotional benefit.
• •Use Storytelling in Descriptions: Briefly explain the inspiration or ideal placement for a product. For example, "Perfect for that empty wall in the hallway" or "Designed for cozy nights in." This helps the customer visualize the product in their own life.
• •Maintain Consistency Across All Text: Ensure that everything from the website banner to email subject lines and product descriptions shares the same friendly, personal, and slightly quirky tone. This consistency builds a strong and recognizable brand identity.

Social Perception

Due to the lack of external reviews, social media engagement, or news mentions, the social perception of FOREVER DESIGNS BY TG is currently neutral and largely undefined. The perception is limited to the customers who have directly interacted with the Shopify store. The brand is positioned as one among many small e-commerce businesses in the home goods space, as indicated by its listing among competitors of other decor brands.

Copy Examples

• •Your porch is the first hello. Make it a memorable one. Our new collection of custom porch signs is here to add a dash of personality and a whole lot of charm to your entryway. From sassy to sweet, find the sign that says 'you'.
• •Your home should tell your story. At FOREVER DESIGNS BY TG, we create the conversation starters. Illuminate your space with custom candles or give your walls a voice with our rustic signs. Let's make your house feel more like home.
• •Family is everything, and this sign is the perfect reminder. Lovingly crafted with a rustic touch, it’s designed to fit beautifully in your living room, hallway, or any space that needs a little more heart. Customize it to make it uniquely yours.
• •A personal touch in every piece. We believe decor should be as unique as you are. Explore our handmade signs and custom creations, and bring a piece of our workshop into your home.
• •Looks like this popular piece has found a new home! Don't worry, we're busy crafting more unique designs. Subscribe to our emails to be the first to know when new decor and old favorites are back in stock.