Brand Tone

Professional and Experienced, Helpful and Customer-Oriented, Straightforward and Informative

Brand Values

• •Quality
• •Experience/Expertise
• •Customer Satisfaction & Service
• •Reliability and Trust

Best Practices

• •Always Emphasize Experience: Weave in phrases that highlight the company's longstanding presence and knowledge in the flooring industry.
• •Maintain a Helpful and Advisory Stance: Frame content to answer potential customer questions and provide solutions, reinforcing expertise.
• •Prioritize Clarity and Professionalism: Use clear, straightforward language. Avoid overly casual slang while remaining approachable. Ensure all technical terms are explained simply.
• •Showcase Quality and Reliability: Consistently mention the high quality of brands offered and the reliability of the service (e.g., secure payments, dependable delivery).
• •Be Customer-Centric: Focus on the customer's needs, desires (e.g., "beautiful renovation"), and potential concerns, offering reassurance and support throughout their journey.

Social Perception

Aims to build trust through professional presentation and active social media presence. Established presence and clear contact information contribute positively to perception.

Copy Examples

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• •Your vision, our flooring. Get a personalized offer today and take the first step towards a beautifully renovated space with flooringsystems.de.
• •Experience the difference with flooringsystems.de – Your trusted partner for high-quality flooring and hassle-free service, from selection to delivery.