Brand Tone

Inspirational, authentic, technically informed, and empowering.

Brand Values

• •Quality: High-quality, inspiring sounds, premium quality products.
• •Authenticity: Offering authentic sounds.
• •Usability: Ensuring sounds are practical and effective for producers.
• •Creativity & Inspiration: Inspiring creativity and helping producers elevate their tracks.
• •Empowerment: Equipping producers of all levels to achieve their musical goals.
• •Community: Working with other artists and supporting producers.

Best Practices

• •Use technical language specific to music production and electronic music genres.
• •Avoid generic adjectives; be specific about the quality of sound (e.g., 'crisp high-end,' 'deep sub-bass').
• •Emphasize the 'producer-to-producer' connection by highlighting usability and practicality.
• •Showcase how the products can inspire creativity and solve common production challenges.
• •Avoid hyperbole; use concrete examples of how the products deliver on their promises.

Social Perception

A trusted resource and community hub for electronic music producers, known for providing high-quality, authentic, and usable sound products that inspire creativity and empower producers of all levels.

Copy Examples

• •Craft your next hit with meticulously crafted sample packs designed by producers, for producers. Unlock your creative potential today.
• •Get inspired with our premium quality preset banks, built to elevate your tracks to the next level. Authentic sound, instant results.
• •Explore our versatile MIDI packs and inject fresh ideas into your productions. Made for seamless integration and maximum impact.
• •Overcome creative blocks with our cutting-edge sound libraries, offering unparalleled quality and usability. Start creating now.
• •Empower your sound with in-demand samples and presets from across the electronic music spectrum. Your next masterpiece awaits.