Brand Tone

Friendly and Approachable, Helpful and Service-Oriented, Enthusiastic and Festive, Reliable and Trustworthy

Brand Values

• •Customer Satisfaction
• •Wide Selection & Availability
• •Value for Money
• •Reliability & Speed
• •Expertise & Specialization
• •Fun and Celebration

Best Practices

• •Prioritize Friendliness and Enthusiasm: Use positive language, exclamation marks where appropriate, and a generally upbeat tone. Address the customer directly and make them feel like they're talking to a helpful friend who loves parties as much as they do.
• •Highlight Service and Solutions: Emphasize fast delivery, wide selection, and the ease of finding what they need. Frame copy around solving the customer's problem (e.g., "Need a last-minute costume?").
• •Be Clear, Direct, and Informative: While being fun, ensure the core message about products, services (like fast shipping or pick-up options), and specializations (like Sinterklaas gear) is clear. Avoid overly complex jargon.
• •Incorporate Trust Signals Casually: Weave in elements that build trust, such as mentioning "fast shipping," "great reviews," or "wide assortment," which are consistently praised by existing customers.
• •Speak the Language of Celebration: Use words and phrases associated with parties, fun, and specific events (Carnival, Halloween, Toppers, etc.). Show genuine excitement for the events your customers are preparing for.

Social Perception

Positive, Reliable Problem Solvers, Go-To Source for Themed Events, Trustworthy

Copy Examples

• •Headline: Ready for the Party of the Year? We Are! Body: Don't stress about your outfit, we've got you covered! From hilarious to historically accurate, find your perfect party look at Feestenkleding.nl. Fast shipping so the fun starts sooner! #PartyTime #Feestkleding #CostumeFun
• •Headline: Sinterklaas Coming to Town? Get Your Best Gear Here! Body: For the most authentic Sint & Piet costumes, look no further! Years of experience and a huge selection mean you'll find exactly what you need. Got a question? Our friendly team is ready to help! #Sinterklaas #Pietenpak #DutchTradition
• •Headline: Oops, Last Minute Party Invite? No Worries! Body: Ordered today before 3 PM? High chance it's shipped the same day! At Feestenkleding.nl, we get your costume to you FAST. Because the only thing you should be worrying about is having maximum fun! #FastDelivery #PartyRescue #CostumeEmergency
• •Headline: Theme Party Perfection is Just a Click Away! Body: Carnival, Oktoberfest, 80s night, or a Toppers concert? Whatever the theme, we have the outfit! Explore our huge range and enjoy our lowest price guarantee. Let's make your party unforgettable! #ThemePartyExperts #BestPrice #Feestje
• •Headline: Join Thousands of Happy Party People! Body: With amazing reviews and a passion for parties, Feestenkleding.nl is your trusted source for all things costume! Great service, fantastic selection, and speedy delivery. What are you waiting for? Find your fun today! #HappyCustomers #TrustedShop #DressUp