Brand Tone

Inspirational, Uplifting, Faith-Centered, Reverent, Community-Oriented, Welcoming, Artistic, Creative, Gentle, and Kind

Brand Values

• •Faith
• •Hope
• •Love
• •Spreading God's Word/Message
• •Creativity and Artistry
• •Community/Fellowship
• •Purposeful Living
• •Sincere and Authentic

Best Practices

• •Align messaging with the brand's stated mission.
• •Use inclusive language ('we,' 'our faith family').
• •Encourage interaction and sharing of testimonies or favorite scriptures.
• •Maintain a gentle and kind tone in all communications.
• •Reference scripture appropriately and respectfully.

Social Perception

A faith-based brand that is genuine, supportive, and focused on building a community of believers through art and inspirational messages.

Copy Examples

• •"Clothe yourselves with love, which binds everything together in perfect harmony." Colossians 3:14 - Shop our new collection and spread the love!
• •"Find strength in faith. Wear your beliefs with our inspiring t-shirts."
• •"Crowns of Clay: Embrace your imperfections, for it is through them that Christ's light shines brightest."
• •"Start your day with hope. Sip your morning coffee from our faith-inspired mugs."
• •"Join our faith family and share your story of hope and inspiration. #FaithKindArt"