Brand Tone

Whimsical and Fun, Heartfelt and Sentimental, Approachable and Customer-Focused, Creative and Imaginative

Brand Values

• •Personalization and Uniqueness
• •Customer Satisfaction
• •Quality Craftsmanship
• •Emotional Connection
• •Making Dreams Come True/Empowerment

Best Practices

• •Focus on the 'Why': Emphasize the emotional benefit – creating lasting memories, celebrating loved ones, or bringing imaginative ideas to life.
• •Reiterate the commitment to satisfaction and the ease of getting adjustments.
• •Use words like 'magical,' 'cherished,' 'joy,' 'celebrate,' and 'dream'.
• •Highlight personalization and uniqueness of the artworks.
• •Reinforce the idea of creating legendary moments and lasting impressions.

Social Perception

Positive, Gift-Oriented, Creative and Unique Service, Responsive and Helpful

Copy Examples

• •Create a legendary moment today!
• •Because some moments deserve to last a lifetime.
• •With unlimited revisions, we don't stop until it's absolutely fabulous!
• •Make their day unforgettable!
• •Turn your cherished memories into a whimsical masterpiece!