Brand Tone

Professional, Trustworthy, and Expert

Brand Values

• •Quality and Precision
• •Sustainability
• •Customer-Centric Service
• •Expertise and Innovation

Best Practices

• •Lead with "Precision" and "Quality": Always use words like "precision-engineered," "perfect fit," "custom-fit," "robust," "durable," and "premium" to reinforce your core value proposition across all channels.
• •Highlight German Engineering & Service: Explicitly mention "German design," "German service," or the brand's German roots. This acts as a powerful shorthand for quality, reliability, and trust in the automotive space.
• •Balance Technical Specs with Lifestyle Benefits: While specifications like "TPE material" or "3D-scanned" are important for credibility, always translate them into a clear benefit for the customer (e.g., "odorless and easy to clean," "no-slip, perfect fit").
• •Leverage Your Heritage: Weave the story of the family business and its evolution from "Reifen Schmid" and "Tessi-Supply" into "About Us" pages, emails, and brand content. This narrative builds a strong foundation of trust and expertise that sets you apart from generic competitors.
• •Maintain a Professional and Helpful Tone: Whether writing ad copy, a blog post, or a customer service email, the tone should remain professional, confident, and helpful. Avoid overly casual slang or hype-driven language, as it would conflict with the established brand identity of an expert supplier.

Social Perception

While direct customer reviews were not found, the perceived social image is that of a specialized, premium German retailer. By sponsoring a niche podcast like "die Kilometerfresser," the brand targets discerning EV enthusiasts who value expert opinion, suggesting it is confident its products will meet the expectations of a knowledgeable audience. The connection to a long-standing family business further enhances its image as a trustworthy and established company rather than a fleeting online store.

Copy Examples

• •Headline: Your EV is an investment. Protect it with precision. Body: Don't settle for "good enough." Our all-weather floor and trunk mats are engineered in Germany for a perfect, gap-free fit for your specific model. Keep dirt, spills, and wear from ever touching your original interior. Call to Action: Shop Your Model.
• •Headline: The Upgrade Your Interior Deserves. Body: Experience the difference of premium, durable accessories. Our stylish solutions are designed to complement your vehicle's modern aesthetic while offering robust protection. Call to Action: Explore Accessories.
• •Title: Robust Trunk Mat for [Car Model] – Odorless & Perfect Fit Body: Engineered for life's demands. Made from a durable, eco-friendly TPE material, our trunk mat provides edge-to-edge protection with a raised lip to contain any spill. It's 100% odorless, easy to clean, and designed to last the life of your vehicle. Precision-scanned for a guaranteed perfect fit.
• •Subject: From Our Family to Your EV. Body: With four generations in the automotive business, we know what quality means. EV-Supply was born from a passion for mobility and a commitment to excellence. Trust our German-engineered accessories to protect and enhance your electric vehicle. Call to Action: Discover Our Story & Products.
• •Headline: EV-Supply.de | Premium EV Accessories Description: Perfect-Fit Floor Mats, Trunk Liners & More for Tesla, VW, Audi & Skoda. German Service. Fast, CO2-Neutral Shipping. Sitelinks: Shop Floor Mats | Trunk Protection | About Us | Contact