Brand Tone

Scientific yet reassuring and aspirational. The tone balances technical information with a promise of naturally youthful and healthy skin and hair.

Brand Values

• •Innovation & Scientific Efficacy
• •Swiss Quality & Purity
• •Gentle Yet Effective Solutions
• •Natural Ingredients
• •Customer Well-being & Confidence

Best Practices

• •Highlight tangible benefits and visible improvements users can expect.
• •Reference clinical study percentages when appropriate and credible (e.g., 'up to 90% increase in collagen').
• •Emphasize the 'Swiss-made' label and the emphasis on scientific research to contribute to a perception of reliability and quality.
• •Focus on targeted solutions, such as anti-aging, pigmentation, or rejuvenation after treatments.
• •Maintain a balance between scientific accuracy and reassuring tone.

Social Perception

The brand is perceived as premium and high-end due to its Swiss origin, advanced technology, and price point. It's also viewed as innovative, scientific, and trustworthy. Customers seek EvenSwiss for effective, targeted solutions for anti-aging, hydration, and improving skin texture.

Copy Examples

• •EvenSwiss: Harnessing 30 years of research to bring you patented Dermatopoietin technology for unparalleled skin regeneration.
• •Experience the Swiss difference. Our 100% Swiss-made formulas deliver gentle yet effective solutions for sensitive skin, backed by clinical results.
• •Unlock your skin's potential with Signalling Cosmetics. Our Dermatopoietin Polypeptide Complex signals your skin to produce collagen, elastin, and hyaluronic acid naturally.
• •Visibly reduce signs of aging and restore your skin's radiance. EvenSwiss products are formulated with natural ingredients and advanced technology for proven results.
• •EvenSwiss believes everybody deserves to have naturally youthful and healthy hair and skin. Discover our range of targeted solutions for your specific needs.