Brand Tone

Quality-Conscious, Assuring, Accessible & Aspirational.

Brand Values

• •Design Excellence & Artistry
• •Quality Craftsmanship
• •Customer Satisfaction
• •Accessibility
• •Sustainability

Best Practices

• •Prioritize clarity and conciseness to differentiate from potential brand confusion.
• •Emphasize the unique designs and artistic collaborations to highlight brand value.
• •Showcase quality and durability in product descriptions to build trust.
• •Focus on accessibility by using inclusive language and highlighting value.
• •Subtly incorporate sustainability aspects where applicable to resonate with eco-conscious customers.

Social Perception

A trusted brand offering unique, high-quality products with a focus on design, accessibility, and customer satisfaction. Potential customers may confuse this brand with another one with a similar name, so the texts need to be extremely clear.

Copy Examples

• •"Discover unique, high-quality pieces designed in collaboration with talented artists."
• •"We're committed to providing top-notch support and ensuring your satisfaction."
• •"Experience secure payments and worldwide shipping for your convenience."
• •"Elevate your style with our accessible designs, crafted for quality and durability."
• •"Explore our eco-friendly options and join us in our commitment to a sustainable future."