Brand Tone

Informative and Technical, Professional and Business-Oriented, Innovative and Forward-Looking, Accessible and User-Friendly

Brand Values

• •Innovation and Technology
• •Quality and Reliability
• •Partnership and Customization
• •Sustainability
• •Global Reach

Best Practices

• •Maintain a Balance Between Technical and Benefit-Oriented Language: While the products are technical, the copy should clearly articulate the benefits to the end-user or business partner, such as efficiency, safety, and reliability.
• •Emphasize Partnership and Solutions for B2B Audiences: Use collaborative language and focus on how Enjoe can help businesses achieve their objectives through OEM/ODM services and customized solutions.
• •Ensure All Technical Claims are Accurate and Verifiable: Given the nature of the products, all information regarding certifications (like CE, TUV), power outputs, and safety features must be precise to build trust.
• •Adapt the Tone for Different Platforms While Retaining Core Values: While social media content might be more casual, the underlying values of innovation, quality, and reliability should always be present.
• •Create a Core Messaging Document: Develop a guide that outlines key brand messages, value propositions, and primary keywords to be used across all platforms. This ensures everyone involved in content creation is aligned with the brand voice.

Social Perception

Perceived as a manufacturer and supplier (B2B focused) rather than a direct-to-consumer brand. Seen as technologically capable and an emerging international player in the EV charging market, with limited public review data.

Copy Examples

• •Headline: Powering the Future of Mobility. Body: At Enjoe, we don't just build EV chargers; we engineer the future of sustainable transportation. Our advanced OEM/ODM solutions offer the reliability and innovation your business needs to thrive in the electric era. Partner with us to charge ahead. #EVCharging #OEM #Innovation #CleanEnergy
• •Headline: Your Brand, Our Technology. Unbeatable EV Charging Solutions. Body: Leverage our 17 years of manufacturing excellence to expand your product line. Enjoe provides fully customizable, certified, and reliable EV chargers that carry your brand's identity. Let's build the future together. #EVCharger #Manufacturing #B2B #ElectricVehicle
• •Headline: From Blueprint to Production: Seamless OEM/ODM EV Charger Manufacturing. Body: Got a vision for an EV charging solution? We have the expertise to bring it to life. Our end-to-end services ensure quality, from design to delivery. Power your growth with a trusted partner. #EVInfrastructure #Tech #Supplier #Enjoe
• •Headline: Reliable Charging, Delivered Globally. Body: With a network of partners across 50 countries, Enjoe is your global source for high-quality EV charging equipment. Our portable and wallbox chargers are built to last and designed for performance. Explore our product range today. #GlobalTrade #EV #Charger #Technology
• •Headline: Innovation in Every Charge. Body: Our commitment to research and development means you get more than just a charger. You get a smart, efficient, and durable solution that's ready for the road ahead. Discover the Enjoe difference. #RD #TechInnovation #FutureReady #EV