Tono de Marca

Informative & Educational, Trustworthy & Reassuring, Supportive & Empathetic, Natural & Ethical, Professional & Scientific

Valores de Marca

• •Quality & Purity: Emphasis on high-quality, organic, certified ingredients and rigorous quality control from seed to product.
• •Transparency: Openness about their cultivation, extraction, and testing processes.
• •Natural Wellness: Promoting CBD as a natural means to support overall well-being and address various health needs.
• •Ethical Practices & Fair Pricing: Commitment to offering high-quality products at accessible prices, avoiding excessive markups.
• •Scientific Research & Innovation: Investment in research, development of proprietary hemp strains, and partnerships with scientific projects.
• •Customer Focus & Support: Providing information, responsive customer service, and a satisfaction guarantee.
• •Sustainability & Social Responsibility: Promoting environmentally friendly cultivation, a circular economy, and projects that support social well-being and development.
• •Made in Italy: Pride in their Italian heritage, emphasizing local farming and production.

Mejores Prácticas

• •Prioritize Education: Always aim to inform the customer about CBD, its benefits, and how Enecta's products stand out in terms of quality and sourcing. Avoid making unsubstantiated medical claims.
• •Emphasize Transparency and Quality: Consistently highlight the Italian organic origin, GMP certification (if applicable), third-party testing, and the natural qualities of the products.
• •Use Clear, Accessible Language: While referencing science is good, ensure the language is easy for the average consumer to understand. Avoid overly technical jargon.
• •Maintain a Supportive and Empathetic Voice: Acknowledge the customer's potential health concerns and position Enecta as a supportive partner in their wellness journey.
• •Be Consistent Across All Channels: Ensure the tone, values, and key messages are consistently reflected on the website, social media, email marketing, and any other customer touchpoints. Reinforce the "Made in Italy" aspect and commitment to ethical, sustainable practices.

Percepción Social

Positive: Enecta is generally perceived as a reputable and trustworthy brand in the CBD market. High-Quality Products: Customers frequently praise the effectiveness and quality of Enecta's CBD oils and other products. Good Customer Service: The brand is seen as responsive and helpful. Ethical and Transparent: Consumers appreciate the brand's commitment to transparency and fair pricing. Focus on Natural Solutions: Users value the natural and organic approach to wellness. While overwhelmingly positive, as with any product, individual results and experiences may vary.

Ejemplos de Copy

• •Headline: Discover Nature's Balance: Experience the Enecta Difference. Body: At Enecta, we believe in the power of nature to nurture. Our premium CBD products are crafted from organically grown Italian hemp, ensuring purity and potency from our fields to your home. Explore natural support for your well-being.
• •Headline: Transparency You Can Trust: Know Your CBD. Body: Your peace of mind matters. That's why every Enecta product undergoes rigorous third-party lab testing. We're committed to quality and transparency, so you know exactly what you're getting – pure, effective CBD. Learn more about our process.
• •Headline: Find Your Calm: Natural Relief for Modern Life. Body: Feeling overwhelmed? Enecta CBD oils are designed to help support your body in managing everyday stress and promoting restful sleep. Embrace a natural path to a more balanced you.
• •Headline: Rooted in Science, Grown with Care: The Enecta Promise. Body: We combine Italian agricultural heritage with cutting-edge research to bring you CBD you can rely on. Our commitment to innovation and quality ensures safe, effective, and natural wellness solutions.
• •Headline: More Than Just CBD: It's a Commitment to Your Well-being. Body: From our sustainable farming practices to our ethical pricing, Enecta is dedicated to supporting not just your health, but also our planet and community. Join us on a journey to natural wellness.