Tono de Marca

Functional, Inspiring, and Niche-focused

Valores de Marca

• •Creativity and Repurposing
• •Quality and Authenticity
• •Hobby and Craftsmanship
• •Customer Satisfaction

Mejores Prácticas

• •Lead with the "Second Life" Angle: Always frame the product's value in its potential for reuse. Use words like "reimagine," "transform," "create," and "upcycle" to enforce the brand's core value.
• •Balance Authenticity with Inspiration: In product descriptions, state the functional details (brand, size, material) clearly, but always add a sentence or two to spark the customer's imagination about what it could become.
• •Showcase the Community: Regularly feature customer projects on social media. This not only provides social proof but also reinforces the inspiring, community-focused aspect of the brand's identity.
• •Use Niche-Specific Hashtags: Continue using targeted hashtags like #CigarBoxGuitar, #UpcycledDecor, and #CraftBox to attract the right audience and solidify the brand's position within these communities.
• •Maintain a Passionate and Knowledgeable Voice: The copy should reflect a genuine appreciation for the craftsmanship of the boxes and the creativity of the customers. Whether it's a blog post about a new crafting idea or a response to a customer query, the tone should be that of a fellow enthusiast.

Percepción Social

The public and customers perceive "Empty Cigar Boxes" as a reliable and specialized supplier. For crafters and DIYers, it is a go-to source for quality raw materials for projects ranging from jewelry boxes to musical instruments. Among cigar enthusiasts, the boxes are valued for storage or as collector's items. There is a strong association with the cigar box guitar community, which views the brand as an essential parts provider. Overall, the perception is positive, centered on the unique appeal of the products and their potential for creative reuse.

Ejemplos de Copy

• •From Cohiba to Arturo Fuente, every box tells a story. What will yours become? 🎨✨ Our latest arrivals are full of potential. Tap the link in our bio to find the centerpiece for your next DIY project. #Upcycle #CigarBoxArt #CraftingSupplies #DIYInspiration
• •Don't just listen to the music. Build the instrument. Our Cigar Box Guitar Kits have everything you need to create a 3-string masterpiece with authentic, rootsy sound. Ready to start your build? 🎸 #CigarBoxGuitar #DIYMusic #HandmadeInstruments #BuildYourOwn
• •More Than a Box. It's a Blank Canvas.
• •Just In: Rare & Ornate Boxes for Your Collection!
• •This all-wood, slide-top box from Montecristo isn't just for storage. Its sturdy Spanish cedar construction and pristine graphics make it the perfect foundation for a custom ukulele or a timeless keepsake box. Imagine the possibilities.