Brand Tone

Empowering, Sophisticated & Elegant, Health-Conscious & Caring, Innovative & Modern

Brand Values

• •Health and Safety
• •Quality & Luxury
• •Beauty without Compromise
• •Innovation
• •Empowerment
• •Customer-Centric
• •Stylish & Trendy
• •Associated with Quality

Best Practices

• •Emphasize the health and safety aspects of the product.
• •Use sophisticated and elegant language.
• •Highlight the innovative and modern aspects of the brand.
• •Focus on the benefits and outcomes for the customer.
• •Incorporate empowering language that celebrates natural beauty.

Social Perception

GlossPops is perceived as a premium brand offering luxurious, skin-friendly press-on nails that empower individuals to embrace their natural beauty without sacrificing health. The brand is seen as innovative and modern, providing a sophisticated and elegant alternative to traditional nail treatments.

Copy Examples

• •Experience luxurious, skin-friendly press-on nails designed to protect and elevate your natural beauty.
• •Transform your beauty routine with our innovative, non-toxic solutions. Beauty without compromise.
• •Indulge in high-quality, skin-friendly press-ons that empower you to embrace your unique style.
• •Achieve flawless, at-home manicures in minutes with our premium, easy-to-apply nails.
• •Discover the perfect blend of health and elegance with our non-toxic, luxurious nail collections.