Your Brand Voice
Brand Voice Analysis
Analysis Details
Brand Tone
Direct & Benefit-Oriented, Slightly Seductive & Playful, Appreciative of Craftsmanship
Brand Values
- •Quality & Craftsmanship
- •Female Empowerment & Confidence
- •Authenticity (linked to Colombian origin)
- •Body Positivity (within the context of shapewear)
Best Practices
- •Highlight Benefits, Not Just Features.
- •Emphasize the craftsmanship and handmade nature of the products.
- •Use phrases that boost femininity and confidence.
- •Maintain the Slightly Seductive & Playful tone
- •Highlight Colombian origin and craftsmanship.
Social Perception
Desirable, Trust in Origin
Copy Examples
- •The beauty comes in all forms and sizes - LAUREL SHAPE
- •BE SEXY, BE MEDELÌN
- •Embrace your shape, effortlessly.
- •Boost your femininity and confidence.
- •silhouette plus lisse et plus affinée (a smoother, more refined silhouette)
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