Brand Tone

Scientifically-backed, Reassuring, Aspirational, and Approachable.

Brand Values

• •Scientific Innovation & Research
• •Quality and Efficacy
• •Natural Ingredients and Ethical Practices
• •Customer Trust and Satisfaction
• •Holistic Well-being

Best Practices

• •Prioritize clear and concise language, avoiding overly technical jargon while still conveying scientific authority.
• •Showcase the benefits of the products prominently, focusing on the '3R Effect' (Repairs, Renews, Rejuvenates) and other tangible results.
• •Maintain a consistent tone across all platforms, balancing scientific rigor with an approachable and engaging style.
• •Incorporate visuals that highlight the natural ingredients and scientific processes behind the products.
• •Actively manage social media presence, responding to customer inquiries and addressing any confusion with other similarly named entities.

Social Perception

Dr. Stemex aims to be perceived as a scientifically advanced, trustworthy, and effective skincare and haircare brand that offers innovative, research-backed solutions for rejuvenation and well-being.

Copy Examples

• •Unlock your body's potential with Dr. Stemex's Stemcol Collagen, passionately crafted with 25 Professor Doctors to rejuvenate from within.
• •Experience the 3R Effect with our StemRepair Cream: Repairs, Renews, and Rejuvenates your skin with the power of stem cell technology.
• •Dr. Stemex's Biostem Shampoo and Serum, formulated with natural ingredients and cruelty-free practices, deliver a luscious, voluminous mane.
• •Trust Dr. Stemex, one of the most trusted collagen brands in the world, to provide innovative formulas that enhance stem cell function and promote cellular health.
• •Revitalize your skin with Dr. Stemex's stem cell-infused skincare, designed to deliver a radiant complexion and combat the signs of aging.