Brand Tone

Technologically Advanced & Innovative, Reassuring & Secure, Customer-centric & Supportive, Accessible & User-Friendly, Modern & Stylish

Brand Values

• •Security
• •Innovation & Technology
• •Quality
• •Customer Satisfaction
• •Affordability & Accessibility
• •Convenience

Best Practices

• •Use technologically advanced language to highlight innovative features.
• •Emphasize security benefits and peace of mind for customers.
• •Incorporate customer-centric language and showcase positive feedback.
• •Maintain a balance between technical details and user-friendly explanations.
• •Highlight the modern and stylish design of the products.

Social Perception

Dorphin is perceived as a provider of affordable and user-friendly smart lock solutions with excellent customer service and modern features that enhance home security.

Copy Examples

• •Dorphin: Securing your home with cutting-edge 6th GEN smart door locks. Experience the future of home security today!
• •Protect what matters most. Dorphin smart locks offer top-notch security and peace of mind for you and your loved ones.
• •Our customers love us! Join the Dorphin family and enjoy superior sales support and hassle-free installation.
• •Dorphin smart locks: Advanced technology at an affordable price. Easy to use and install, providing ultimate convenience.
• •Add a modern touch to your doors with Dorphin's sleek and stylish smart lock designs. The perfect blend of security and elegance.