Tono de Marca

Friendly and Approachable, Passionate and Enthusiastic, Supportive and Encouraging, Proudly Australian, Quality-Focused

Valores de Marca

• •Creativity and Self-Expression
• •Quality
• •Customer Satisfaction
• •Relaxation and Mindfulness
• •Community
• •Australian Made/Designed

Mejores Prácticas

• •Embrace the "Friendly Aussie Crafter" Persona: Write as if you're chatting with a fellow enthusiast. Use warm, inviting language. Incorporate Australian colloquialisms where appropriate and natural.
• •Highlight "Australian Made/Designed" Regularly: This is a key differentiator and resonates with local pride. Mentioning Brisbane printing adds a tangible local connection.
• •Focus on Benefits, Not Just Features: Emphasize relaxation, stress relief, creativity, and the joy of creating something beautiful, alongside the quality of materials.
• •Engage with and Showcase the Community: Actively use user-generated content (with permission), run contests, and respond to comments and messages in a consistently friendly and supportive manner. This reinforces the community value.
• •Maintain Clarity and Simplicity: While enthusiastic, ensure instructions, product descriptions, and website navigation are clear and easy to understand, especially for beginners to the craft. Use active voice.

Percepción Social

Positive, Trusted Local Supplier, Part of a Thriving Hobby Community

Ejemplos de Copy

• •✨ Sparkle Alert! ✨ Our NEW 'Sunset Over the Outback' kit just dropped, designed and printed right here in Brisbane! 🇦🇺 Get ready to unwind and create a stunning masterpiece that shimmers with Aussie beauty. Perfect for a relaxing weekend project. Tag a friend who needs some sparkle in their life! #DiamondArtAustralia #MadeInBrisbane #NewKit #CraftLovers #RelaxAndCreate
• •Look at this incredible piece by the talented @[CustomerHandle]! 😍 We're so thrilled to see your custom photo transformed into such a dazzling diamond painting. Thanks for sharing your sparkle with our community! ✨ Want to turn your own memories into art? Link in bio! #DiamondArtDezigns #CustomDiamondArt #CustomerCreations #DiamondPaintingCommunity #ProudArtist
• •Unleash Your Inner Artist & Melt Stress Away. 🧘‍♀️ Discover the joy of Diamond Art with our premium, Aussie-printed kits. Vibrant colours, quality canvases, and endless creativity await. Start your sparkling journey today!
• •At Diamond Art Dezigns, quality is at the heart of everything we do. From our locally printed, richly-pigmented canvases to our dazzling, eco-friendly drills, we ensure every kit delivers a premium crafting experience. Create with confidence, knowing you're using the best, right here from Brisbane! Shop our quality promise today.
• •Bring your cherished photos to life with a Custom Diamond Art Kit from Diamond Art Dezigns! Proudly designed and printed in Brisbane, Australia, we transform your memories into sparkling masterpieces. Our easy-to-use kits include everything you need. Experience the joy of creating something truly unique and personal. Order your custom kit and let's get sparkling!