Brand Tone

Friendly, Approachable, Enthusiastic, Positive, Reassuring, Trustworthy, Direct, and Benefit-Oriented

Brand Values

• •Quality
• •Style & Exclusivity
• •Customer Satisfaction
• •Accessibility/Affordability
• •Convenience
• •Practicality & Protection

Best Practices

• •Stay Positive and Enthusiastic: Use upbeat language and exclamations where appropriate (but don't overdo it). Focus on the joy and style your products bring (e.g., "love," "happy," "flair," "adorn").
• •Emphasize Benefits, Not Just Features: Instead of just saying "durable material," say "Oops-Proof Your Phone" or "serious protection without sacrificing style." Connect product features to customer needs and desires.
• •Be Clear and Direct, Yet Friendly: Use simple, easy-to-understand language. Avoid overly technical jargon. Incorporate friendly, conversational phrases (e.g., "Your phone's new best friend," "We're here for you").
• •Reinforce Trust and Reliability: Consistently mention quality, satisfaction guarantees, secure shipping, and customer support to reassure customers at various touchpoints.
• •Maintain Visual and Verbal Cohesion: Ensure the language used in ad copy, website content, social media posts, and customer service interactions aligns. If using emojis or a slightly informal tone on social media, ensure the website reflects a similar, approachable feel, even if slightly more formal. The Spanish product names like "Funda Colorida “More Amor Por Favor”" already add a playful, friendly touch.

Social Perception

A reliable source for stylish, quality phone protection at good prices, with a strong customer service ethic. The name "Carcasas Móviles" is straightforward and clearly communicates the product category in Spanish. Focus on the Spanish or European market. Actively trying to increase visibility and social proof.

Copy Examples

• •Headline: Your Phone's New Best Friend is Here! ✨ Body: Tired of boring cases? Discover unique designs at Carcasas Móviles that protect your phone and show off your style. Quality you can trust, prices you’ll love. Shop now for fast, secure shipping! Call to Action: Style Up Your Smartphone!
• •Headline: Oops-Proof Your Phone with Flair! 📱💥 Body: Life happens, but that doesn’t mean your phone has to suffer. Our high-quality, exclusive design cases offer serious protection without sacrificing an ounce of style. Find your perfect match and enjoy worry-free adventures! Call to Action: Get Protected, Get Stylish!
• •Headline: Don't Just Protect It, Adorn It! 💎 Body: At Carcasas Móviles, we believe your phone case should be as unique as you are. Explore our collection of exclusive designs, crafted for quality and priced for you. Plus, enjoy our satisfaction guarantee! Call to Action: Discover Your Signature Case!
• •Headline: Fast Shipping, Secure Style, Happy Phone! 🚀 Body: Why wait to give your phone the upgrade it deserves? Carcasas Móviles offers high-quality, stylish cases with fast and secure shipping. We're here for you every step of the way. Call to Action: Shop Cases Now!
• •Headline: Love Your Phone? Show It Some Quality Love! ❤️ Body: Give your essential tech the best with our premium cases and accessories. From chic designs to robust protection, Carcasas Móviles has you covered. Accessible prices, guaranteed quality, and personalized service. Call to Action: Find the Perfect Fit Today!