Brand Tone

Stylish & Modern, Inspiring, Accessible & Welcoming, Functional & Quality-Conscious

Brand Values

• •Design Excellence
• •Quality
• •Customer Inspiration
• •Accessibility/Variety
• •Efficiency

Best Practices

• •Use evocative language that paints a picture of a beautiful, comfortable space.
• •Be Customer-Centric and Welcoming: Use phrases like 'your home,' 'your style,' 'discover what fits you.' Make the customer feel understood and catered to, reinforcing the 'one-stop destination' idea.
• •Highlight the combination of design and functionality, emphasizing that products are both beautiful and practical.
• •Mention the wide range of products to cater to different tastes and needs.
• •Emphasize the 'lightning fast expedition time' and clear return policies to build trust and align with the value of quality.

Social Perception

A legitimate Danish online retailer specializing in modern furniture and home decor. They are perceived as a source for a wide array of design products and aim to offer quality at affordable prices.

Copy Examples

• •Welcome to Designgaragen.dk, your one-stop destination for modern and stylish Furniture.
• •Discover our wide selection of quality products aiming to combine design and functionality for a beautiful and harmonious home.
• •Add a modern touch to your home while maintaining comfort and practicality.
• •Find the perfect pieces to create personalized and harmonious living spaces.
• •Experience lightning-fast expedition time and our hassle-free 30-day return policy.