Brand Tone

Professional, Informative, Service-Oriented, Value-Driven, Traditional/Established

Brand Values

• •Integrity and Respect
• •Distinguished Customer Service
• •Quality and Value
• •Preservation and Sharing
• •Reliability

Best Practices

• •Prioritize Clarity and Information: Given the technical nature of some products, ensure copy is clear, concise, and provides necessary specifications. Avoid overly casual or slang terms.
• •Emphasize Reliability and Quality: Consistently use words that convey trust, dependability, and high standards in product descriptions and service explanations (e.g., "premium," "professional grade," "expert," "reliable").
• •Maintain a Professional and Respectful Voice: Address the audience directly and respectfully, reinforcing the company's commitment to customer service and integrity.
• •Highlight Value and Experience: Subtly weave in the company's longevity (since 1995) and competitive pricing to build confidence and appeal to budget-conscious customers.
• •Focus on Solutions and Benefits: Frame product descriptions and service offerings around how they help the customer achieve their goals (e.g., "preserve your memories," "share your creative works," "professional finish for your project").

Social Perception

Niche Provider, Generally Reliable for Specific Products, Customer Service Generally Positive, but with Some Issues, Limited Mainstream Visibility

Copy Examples

• •Headline: Your Trusted Source for Quality Blank Media & Duplication. Body: For over 25 years, DeltaMedia has provided professionals, organizations, and enthusiasts with high-quality blank audio and video media, packaging, and expert duplication services. Get the reliable products you need at competitive prices.
• •Headline: Preserve Your Classics. Duplicate with DeltaMedia. Body: From cherished audio memories to professional video projects, our duplication services ensure your content is preserved with clarity and care. Fast turnaround, quality results.
• •Headline: Bulk Media Solutions. Unbeatable Value. Body: Stock up on premium CD-Rs, DVD-Rs, and audio cassettes without breaking the budget. DeltaMedia offers competitive pricing on bulk orders for all your recording needs.
• •Headline: Quality You Can Rely On, Service You Can Trust. Body: At DeltaMedia, we stand by the quality of our products and the integrity of our service. We're committed to providing the best value and support for every customer.
• •Headline: Custom Media Printing & Packaging? We've Got You Covered. Body: Elevate your project with our professional CD/DVD printing and a wide array of packaging solutions. From standard cases to custom sleeves, achieve that retail-ready finish.