Brand Tone

Enthusiastic, direct, and problem-solution oriented. Approachable and personal. Energetic and trend-aware on TikTok. Transactional and straightforward on the website.

Brand Values

• •Problem-Solving
• •Innovation/Novelty
• •Value/Practicality
• •Accessibility/Directness
• •Entrepreneurial Spirit

Best Practices

• •Embrace the "Problem Solver" Persona: Consistently frame products around the problems they solve. Use relatable scenarios and showcase the "after" state of using the product. This aligns with the core value.
• •Maintain an Enthusiastic and Approachable Voice: Even in more transactional copy, inject a sense of excitement about the products. Use an informal, friendly style, especially when speaking as "Jose Le Vende."
• •Be Direct and Clear: Avoid jargon. Get straight to the point about product benefits and how to purchase. This is crucial for quick conversions, especially on social media.
• •Highlight Novelty and Innovation: Use words like "new," "innovative," "game-changer," "latest" (when applicable) to reinforce this brand aspect.
• •Localize and Build Trust (if applicable): Continue leveraging language and payment options (like "pay on delivery") that resonate with the target market (e.g., Chile). This builds trust and lowers the barrier to purchase. If expanding, adapt this principle to new markets.

Social Perception

Perceived as a source of interesting gadgets and solutions, a direct seller with 'Jose' as the primary contact and promoter. The name 'Jose Le Vende' (Joseph Sells) itself is very direct and transactional, which clearly sets customer expectations.

Copy Examples

• •Tired of [common problem]? 👋 Say hello to the [Product Name]! This game-changer makes [task] a breeze. Get yours today and simplify your life! Link in bio! #ProblemSolved #Innovation #GadgetLife
• •Stay connected, track your fitness, and look great! The new [Smartwatch Name] does it all. Features X, Y, and Z to upgrade your day. Order now – Pay on delivery! #SmartTech #MustHave #JoseLeVende
• •Hey everyone! Jose here 👋 I'm always on the lookout for cool products that make life easier. Check out this week's top find on Ecomax369 – it's a real problem-solver! Let me know what you think! #TechGadgets #DailySolutions #LifeHacks
• •🤯 You've NEVER seen anything like this! The [Product Name] is flying off the shelves. Solves [problem] INSTANTLY. Tap to shop before it's GONE! #TikTokMadeMeBuyIt #ViralGadget #LimitedStock
• •At Ecomax369, we bring you innovative gadgets that work. Quality products for your everyday needs, delivered right to your door. Pay on receipt for peace of mind. What are you waiting for? #Ecomax369 #ShopSmart #TechSolutions