Brand Tone

Versatile, direct, and facilitating with a functional and commercial approach that acts as an efficient solutions provider.

Brand Values

• •Variety
• •Accessibility
• •Modernity
• •Logistical Reliability
• •Technological Advancement

Best Practices

• •Maintain the 'Plus' Factor by emphasizing variety and the ability to find more than expected.
• •Focus on utility by highlighting how products improve the user's daily life.
• •Ensure local relevance by highlighting nationwide shipping to build regional trust.
• •Balance diversity with clarity using organized structures to prevent overwhelming the consumer.
• •Provide professional tech specifications to satisfy tech-savvy buyers while remaining accessible.

Social Perception

Perceived as a reliable generalist and a safe bet for finding diverse items in one place, valued for convenience and understanding modern shifts in mobility and entertainment.

Copy Examples

• •Upgrade your world. From the latest iPhone to high-performance notebooks, find the tech that moves you at Corner Tienda+. Nationwide shipping included!
• •Redefine your commute. Discover our range of electric bikes and motos. Sustainable, efficient, and ready for the road. Explore the future of mobility today.
• •From gaming marathons to a relaxing glass of wine. We have everything you need to enjoy your downtime. Explore our curated selection at Corner Tienda+.
• •Don't let distance stop you. Whether you are in Montevideo or the furthest corner of the country, we deliver your favorites right to your doorstep.
• •One shop, infinite possibilities. Tech, sports, home, and more. Why look elsewhere when you can find it all at Corner Tienda+?