Brand Tone

Professional, Experienced, Friendly, Approachable, Reliable, Trustworthy, Creative, Supportive, Quality-Conscious

Brand Values

• •Quality
• •Customer Service Excellence
• •Fair Pricing
• •Sustainability
• •Integrity & Experience
• •Community Focus
• •Accessibility & Ease

Best Practices

• •Prioritize Quality & Expertise: Always speak from a place of knowledge and confidence in your products and services. Highlight the craftsmanship and attention to detail that goes into every print job.
• •Maintain a Friendly and Helpful Voice: Even when discussing technical aspects, keep the language accessible and supportive. Offer solutions and guidance, positioning Clubcard as a helpful partner. Use 'we' and 'you' to create a direct, personal connection.
• •Emphasize Reliability and Trust: Reference the company's long history and experience. Use testimonials and case studies (where appropriate) to build credibility. Be transparent about processes and timelines.
• •Showcase Creativity and Versatility: Regularly feature the diverse range of products and custom options available. Speak to the needs of different creative professionals and businesses, highlighting how Clubcard can support their unique projects.
• •Be Authentic and Passionate: Let the genuine enthusiasm for print and design shine through. Share the story of the brand and the people behind it to create a more human connection with the audience.

Social Perception

Clubcard Vancouver is highly regarded by its customers and the local community as a top-tier printing service. They are perceived as a reliable partner for businesses and creatives who value quality and excellent customer support. While sometimes seen as a premium (and occasionally pricier) option, the general consensus is that the investment is worthwhile due to the superior product and service. Their commitment to sustainability is positively noted. The longevity of the company and the continued involvement of its founders contribute to a perception of stability and expertise.

Copy Examples

• •Headline: Your Vision, Beautifully Printed. Since 1994. Body: For over 30 years, Clubcard Vancouver has been the trusted partner for artists, entrepreneurs, and businesses. We combine passion for print with cutting-edge technology to bring your projects to life. Quality you can feel, service you’ll remember. Let’s create something amazing together.
• •Headline: More Than Just Ink on Paper. It’s Your Brand. Body: From striking business cards to vibrant fine art prints, Clubcard delivers premium quality that speaks volumes. Our friendly team is here to guide you, ensuring your print job is perfect, on time, and on budget. Experience the Clubcard difference.
• •Headline: Eco-Friendly Printing Without Compromise. Body: Love beautiful print but also love the planet? So do we! Explore Clubcard’s wide range of sustainable paper options and eco-conscious printing processes. High impact for your brand, low impact on the environment.
• •Headline: Got a Creative Idea? We’ll Help You Print It. Body: At Clubcard, we’re inspired by your creativity. Whether it’s custom-shaped stickers, luxurious letterpress, or stunning large-format banners, our experts are ready to make your vision a reality. Bring us your challenge!
• •Headline: Fast Turnaround, Lasting Impressions. Body: Need quality printing, fast? Clubcard offers a variety of rush options to meet your deadlines without sacrificing an ounce of quality. Because we know that sometimes, opportunity doesn’t wait. Get your quote today!