Brand Tone

Enthusiastic, Knowledgeable, Customer-Focused, Service-Oriented, Modern, Trendy, Value-Driven, Informative

Brand Values

• •Product Variety and Availability
• •Customer Satisfaction
• •Authenticity
• •Expertise and Guidance
• •Accessibility and Convenience
• •Value for Money

Best Practices

• •Develop a Brand Voice Guide
• •Prioritize Customer Needs & Questions
• •Be Authentic and Transparent
• •Stay Updated and Enthusiastic (but responsible)
• •Consistency Across Channels

Social Perception

Generally positive for Bradford operations; potential negative perception due to the Grays store incident (if related); operate within a vaping community with diverse opinions; potential brand confusion due to similar names used by other businesses.

Copy Examples

• •Headline: Your Perfect Vape Awaits! ✨ Explore 100s of authentic brands & e-liquids at Cloud Vapez UK. Expert advice, unbeatable prices. #VapeLife #CloudVapezUK
• •Product Description Snippet: Say hello to smooth satisfaction! The [Product Name] delivers incredible flavour and a perfect draw. New to vaping or a seasoned pro? Our team is here to help you find your perfect match. Get yours today with free next-day delivery over £50!
• •Email Subject Line: HUGE Flavour Drop! 🤩 New E-Liquids + Kits You'll LOVE! Email Body Snippet: Hey [Customer Name], Ready to elevate your vape game? We've just stocked the latest and greatest from top brands like Geekvape, Elux, and Vaporesso. Plus, discover exciting new e-liquid flavours that'll tantalize your taste buds. At Cloud Vapez UK, it's all about quality, variety, and helping you find exactly what you need. Come on in or shop online!
• •Blog Post Intro: Choosing your first vape kit? Or maybe you're looking to upgrade? It can be a cloud of confusion! But don't worry, the Cloud Vapez UK experts are here to clear the air. In this guide, we break down the best [Type of Vape Product] for every vaper, ensuring you get the most out of every puff.
• •Facebook/Instagram Post: 🎉 Weekend Deals are HERE! 🎉 Stock up on your favourite disposables, nic salts, and shortfills with our amazing offers. Quality vapes don't have to break the bank. Visit our Bradford stores or tap the link in bio to shop smart! #VapeDeals #CloudCityUK #BradfordVapes