Brand Tone

Faith-Based and Inspirational, Supportive and Helpful

Brand Values

• •Faith Expression
• •Spreading a Message
• •Customer Service
• •Inspiration
• •Authenticity

Best Practices

• •Clearly state the production and shipping times to manage customer expectations.
• •Offer a straightforward return policy with clear instructions.
• •Provide multiple channels for customer service, including email and possibly phone or chat support.
• •Actively engage on social media platforms to build a community and address customer concerns.
• •Develop a brand lexicon with preferred words and phrases to ensure consistency across all communications.

Social Perception

A trustworthy brand that provides high-quality, faith-based products and excellent customer service.

Copy Examples

• •"Prayer is the Weapon 2 Corinthians 10:4"
• •"We are here to help you"
• •"We will be happy to assist you in any way we can"
• •"Express your faith with our unique Christian apparel."
• •"Share the message of the Bible through our inspiring designs."