Brand Tone

Empowering, Inspirational, Creative, Artistic, Authentic, Raw, Supportive, Community-Oriented

Brand Values

• •Creativity & Self-Expression
• •Originality
• •Resilience & Overcoming Adversity
• •Growth & Learning
• •Authenticity
• •Inclusivity & Support

Best Practices

• •Embrace Authentic Storytelling: Ground the copy in genuine emotion and experiences, reflecting the raw honesty found in Keith Balladz's poetry. Avoid overly corporate or generic language.
• •Use Empowering Language: Incorporate words and phrases that inspire action, self-belief, and creativity (e.g., unleash, discover, transform, believe, create).
• •Maintain a Conversational yet Poetic Flow: While the root is in poetry, the everyday communication should still feel approachable. Weave in evocative imagery or slightly more artistic phrasing where appropriate, without becoming overly dense or inaccessible for social media.
• •Highlight Originality and Quality: Consistently mention the unique aspects of the designs and the quality of the merchandise, reinforcing these as key brand attributes.
• •Stay True to Core Values in All Communications: Ensure that messages consistently echo the brand's values of creativity, resilience, authenticity, support, and self-expression, whether it's a product description, a social media update, or an email newsletter.

Social Perception

An artistic outlet with a strong, authentic voice at its core, primarily through Keith Balladz's poetry and story. Customers are likely individuals who appreciate poetry, spoken word, unique designs, and brands with an inspirational and resilient message. The direct mention of 'SPOKEN BALLADZ SUPPORTS AUTISM AWARENESS' will foster a positive perception among those connected to this cause.

Copy Examples

• •More than words. More than designs. Spoken Balladz is the voice within, unleashed. Discover poetry, apparel, and art that speak your truth. #BelieveInYourVoice #SpokenBalladz
• •Every story holds power. Every voice deserves to be heard. Unchain your thoughts with the Spoken Balladz 'Chainbreaker' Journal. Write your resilience. #BoundryBeyondTheLimit #CreativeWriting
• •Your journey, your words, your art. Spoken Balladz is here to help you create and connect. Join a community that honors every unique voice. What story are you longing to tell? #SpokenBalladzCommunity #UnleashYourCreativity
• •Raw emotion. Unfiltered truth. Experience the power of spoken word with Keith Balladz. New performance dropping this week on YouTube. Prepare to be moved. #KeithBalladz #PoetryThatSpeaks #TheRebuttalForDoubt
• •Wear your anthem. Our latest 'Boundry Beyond The Limit' tee isn't just fabric; it's a statement. Crafted with quality, designed with originality – for those who dare to define their own path. #SpokenBalladzShop #OriginalDesigns #WearYourTruth