Brand Tone

Supportive & Encouraging, Passionate, Community-Focused, Youth-Oriented & Inspiring, Professional & Dedicated, Grateful

Brand Values

• •Youth Development
• •Scholarship & Education
• •Growing the Sport (#GrowBowling)
• •Integrity & Honesty
• •Community & Inclusivity
• •Giving Back
• •Professionalism & Respect

Best Practices

• •Always Emphasize Youth and Opportunity: Frame messaging around the positive impact on young bowlers, highlighting scholarships, skill development, and future prospects.
• •Use Positive and Encouraging Language: Words like 'support,' 'inspire,' 'achieve,' 'champion,' 'thrive,' and 'celebrate' align with the foundation's uplifting tone.
• •Incorporate #GrowBowling Authentically: This hashtag is central to their identity. Weave it into copy naturally to reinforce the overarching mission.
• •Maintain a Tone of Gratitude and Collaboration: Regularly acknowledge the contributions of donors, sponsors, and the wider bowling community. This reflects their community-focused values.
• •Be Clear, Professional, and Passionate: While inspiring, ensure the copy is also clear about the foundation's purpose (scholarships, grants, growing the sport) and conveys the genuine passion behind the mission, reflecting their non-profit integrity.

Social Perception

Respected & Trusted, Beneficial for Youth, Key Contributor to Bowling, Collaborative Partner, Led by Passionate Individuals

Copy Examples

• •Headline: Fueling Dreams, One Strike at a Time. #GrowBowling Body: At Bowl4Life, we're dedicated to helping young bowlers reach their full potential, on the lanes and in life. Your support provides vital scholarships that turn aspirations into achievements. Join us in championing the next generation. Donate today!
• •Headline: More Than Just a Game, It's a Community. Body: Bowl4Life is proud to foster a supportive and inspiring environment where young bowlers thrive. Through scholarships, grants, and events, we're building a brighter future for the sport we love. Get involved and help us #GrowBowling!
• •Headline: Your Passion. Their Future. Our Mission. #GrowBowling Body: Every young bowler deserves the chance to pursue their educational goals. Bowl4Life scholarships make that possible. See how we're making an impact and learn how you can contribute to their success story.
• •Headline: Celebrating Youth Excellence in Bowling! Body: Congratulations to all our recent Bowl4Life scholarship recipients! Your dedication, skill, and passion for bowling inspire us all. Together, we're helping to #GrowBowling and create future leaders. Read their stories on our website!
• •Headline: Partner with Bowl4Life: Invest in the Future of Bowling. Body: Join a dedicated community of sponsors committed to youth development and the growth of bowling. 100% of your sponsorship directly funds scholarships for deserving young athletes. Let's #GrowBowling together!