Brand Tone

Warm & Friendly, Celebratory & Joyful, Appreciative & Customer-Centric, Elegant & Passionate (for floral descriptions)

Brand Values

• •Quality & Freshness
• •Creativity & Uniqueness
• •Customer Satisfaction & Care
• •Love & Celebration
• •Local Community Focus

Best Practices

• •Always Emphasize "Love, Care, and Creativity": Consistently use words that reflect the handmade, heartfelt nature of the products, reinforcing the idea that each item is special.
• •Focus on the "Why" – Celebrating Moments: Frame product descriptions and social media posts around the joy, love, and appreciation that the flowers and gifts help convey. Connect with the emotional reasons for purchase.
• •Maintain a Warm and Approachable Dialogue: Use friendly, inviting language. Address customers directly (e.g., "you," "your"). Express gratitude regularly.
• •Use Evocative and Sensory Language for Floral Descriptions: When describing flowers, use words that appeal to sight (vibrant, elegant, radiant), touch (delicate, lush), and emotion (joy, passion, love, cheerfulness), as seen in their current product descriptions.
• •Localize and Personalize: Continue to mention their service areas and connect with the local community. This reinforces their identity as a neighborhood florist. Use Malay words like "Bunga" (flower) or even for bouquet names where appropriate, to resonate with the local culture.

Social Perception

Positive Engagement, Reliable Local Florist, Responsive, Limited Online Reviews Found

Copy Examples

• •From joyful birthdays to heartfelt 'thank yous,' Bow dan Bunga is here to help you celebrate life's precious moments. Discover lovingly crafted bouquets and unique gifts, delivered with care in Shah Alam and Subang. Let us add a touch of beauty to your day! #BowDanBunga #FloristBukitJelutong #GiftIdeas
• •Introducing the 'Seri Pagi' (Morning Glow) Bouquet! ☀️ Freshly picked blooms artfully arranged to bring sunshine to anyone's day. Made with love, care, and a sprinkle of Bow dan Bunga magic. Order yours for a special someone (or yourself!). #NewBouquet #FreshFlowers #ShahAlamFlorist #SurpriseDelivery
• •Another year of love deserves a special celebration! Our 'Kasih Abadi' (Eternal Love) anniversary collection features breathtaking roses and elegant arrangements to say 'I love you' all over again. Handcrafted with passion, delivered with joy. #HappyAnniversary #BowDanBungaLove #FlowerDeliverySubang
• •It warms our hearts to see your celebrations bloom with Bow dan Bunga! A huge thank you to our wonderful customers for letting us be a part of your special moments. Your smiles are our greatest reward! Share your #BowDanBunga moments with us! #CustomerLove #ThankYou #BukitJelutongCommunity
• •Brighten someone's week! ✨ Enjoy 10% off all our vibrant sunflower bouquets for a limited time. Perfect for a 'just because' surprise or a cheerful celebration. Order online or visit us in Radia Bukit Jelutong! #FlowerPromo #SunflowerLove #BowDanBungaDeals #ShahAlam