Tono de Marca

Empowering, Inspirational, and Playful.

Valores de Marca

• •Authenticity
• •Purpose & Fulfillment
• •Excellence & Expertise
• •Growth & Empowerment
• •Connection & Community

Mejores Prácticas

• •Lead with "Why": Always start with the purpose and the feeling. Use aspirational and empowering language that focuses on fulfillment, impact, and joy before diving into the specifics of the service.
• •Embrace "Funpreneurship": Consistently integrate the unique terms "Funpreneurship" and "Character Branding" into your copy. Use them to differentiate the brand from competitors and reinforce its core philosophy.
• •Balance "Soulful" with "Success": Pair inspirational words ("soulful," "heart-led," "purpose") with concrete business outcomes ("6- and 7-figure growth," "fast-track," "global brands"). This combination appeals to both the client's personal desires and their business goals.
• •Tell Erna's Story": Subtly weave elements of the founder's journey—her expertise with global brands, her immigrant success story, her mission—into the narrative. This builds authority, authenticity, and a personal connection with the audience.
• •Use Testimonial Language": Incorporate powerful, emotive words from client praises directly into your copy. Phrases like "drab to fab," "incredibly thorough," and "visionary partner" are authentic and highly persuasive.

Percepción Social

The brand is perceived overwhelmingly positively. Clients see Erna Blooms as a deeply intuitive, creative, and strategic partner, a visionary with amazing work ethics who can translate their vision into tangible brand identity. Bloomingaces is considered a high-value asset capable of elevating a business and making the process enjoyable through 'Funpreneurship'. Press portrays Erna as an inspiring success story, adding aspirational appeal. There are no notable negative reviews, indicating a well-managed reputation.

Ejemplos de Copy

• •Who said building an empire can't be fun? Your business should fuel your life, not drain it. Our 'Design Your Funpreneurship' coaching helps you build a brand that's not only profitable but joyful. Let's find the 'fun' in your fundamentals. #Funpreneur #BrandWithSoul #EntrepreneurLife
• •Stop Competing, Start Resonating: Why Your Authentic Character is Your Greatest Business Asset. A 3-step guide to leveraging your unique story for unparalleled brand credibility and connection in 2025.
• •Tired of the burnout? Let's build a business that feels as good as it performs.
• •Your vision is world-class. Your brand should be too. With 23+ years of global branding expertise, we help soulful entrepreneurs like you build an iconic brand with clarity, confidence, and character. This is branding with soul.
• •Elevate Your Brand. Attract Your Dream Clients. Feeling stuck with a brand that doesn't reflect your true vision? Download our free guide: *Elevate Your Business Credibility, Connections, and Conversion*. Learn the 'Character Branding' secrets we've used to help entrepreneurs fast-track their growth and build a business they love.