Brand Tone

Professional, technical, solution-oriented, precise, confident, direct, informative, emphasizing efficiency and accuracy.

Brand Values

• •Precision and Accuracy
• •Efficiency
• •Safety
• •Expertise
• •Sustainability

Best Practices

• •Speak the Language of Your Audience: Consistently use industry-specific terminology to build credibility and demonstrate expertise.
• •Focus on Problems and Solutions: Frame copy around audience challenges and present products as clear solutions.
• •Emphasize Tangible Benefits: Connect every feature to a benefit like cost savings, increased safety, or improved efficiency.
• •Maintain a Professional and Confident Tone: Avoid casual slang or overly aggressive marketing language. Be direct, clear, and informative.
• •Highlight Your Values in Every Message: Weave core values into copy to reinforce brand identity consistently.

Social Perception

Currently neutral and limited due to minimal public-facing presence. Perceived by its target audience (BIM professionals and engineers) as a niche digital tool provider. Perception is almost entirely controlled by its own outbound messaging.

Copy Examples

• •Stop redrawing. Start designing. High-quality Revit families for temporary works, designed for precision and efficiency.
• •Reduce clashes and rework on your next project. Our parametric Revit families for shoring and formwork are built to current industry standards, ensuring seamless integration and accurate model coordination. Spend less time troubleshooting and more time delivering.
• •Engineered for reliability, the DU-AL T150 Beam family integrates flawlessly into your Revit models. Get the data-rich detail you need for accurate procurement, clash detection, and on-site safety. Download instantly and streamline your temporary works design.
• •Precision in planning prevents problems on-site. Our BIM solutions for temporary works empower design teams to coordinate with confidence, ensuring structural integrity and worker safety from the start. #BIM #TemporaryWorks #ConstructionTech #Revit
• •At BIModulus, we bridge the gap between temporary works design and digital efficiency. Our team of experienced engineers creates robust BIM solutions that empower you to build with greater accuracy, safety, and sustainability.