Brand Tone

Informal, Humorous, with occasional edgy undertones

Brand Values

• •Customization
• •Customer Satisfaction
• •American Tradition
• •Humor
• •Individuality

Best Practices

• •Focus on clear and direct messaging, avoiding overly complex language.
• •Maintain a consistent brand voice across all platforms, whether humorous or informative.
• •Ensure the website content is up-to-date and reflects the current brand offerings.
• •Incorporate customer testimonials and reviews to build trust and credibility.
• •Balance the brand's humorous and edgy side with its association with American traditions.

Social Perception

A fun, slightly edgy brand with roots in American tradition, offering custom apparel with a focus on customer satisfaction.

Copy Examples

• •"Big American Bake Out Apparel: Custom designs printed with a smile!"
• •"Easter Egg Custom Printing: We prioritize customer satisfaction with every print."
• •"Pa Home Grown T-shirt: Stylish, comfortable, and honoring American traditions."
• •"Check out our new '420 Cupcake' design - it's baked to perfection! (print)"
• •"Big American Bake Out Apparel is your spot for fresh and fun apparel that turns heads."