Brand Tone

professional, passionate, and customer-centric

Brand Values

• •Quality Craftsmanship
• •Personalization and Customization
• •Preservation
• •Customer-Centricity
• •Passion for the Craft

Best Practices

• •Always use language that reflects the high level of skill and premium materials that go into each frame. Words like "handmade," "expert," "precision," "archival," and "high-quality" should be staples.
• •The copy should consistently reflect the team's dedication and love for their work. Phrases like "we're passionate about," "we take pride in," and "we love helping you" reinforce this tone.
• •Go beyond describing the product. Connect with the customer's emotional motivation for framing \u2013 to protect a memory, tell a story, or preserve a valuable piece.
• •Use inclusive and helpful language. Frame the service as a partnership. Phrases like "we'll work with you," "your vision," and "let us help you" position the brand as an expert guide.
• •On social media and the website, pair high-quality images of finished frames with captions that tell the story behind the piece (with the client's permission). This demonstrates the brand's values in action and creates a more engaging narrative.

Social Perception

Bespoke Art Framing is perceived very positively by its customers, who highlight excellent service, high-quality workmanship, and the team's friendly and helpful nature. Clients feel the team is invested in their projects, listens to their needs, and offers valuable creative input. The brand is seen as a reliable and expert partner in preserving and beautifully presenting cherished memories and artworks, with the quality and service justifying the investment.

Copy Examples

• •From a fleeting moment to a timeless treasure. We believe in framing the memories that matter most, with the care and craftsmanship they deserve. Let us help you tell your family's story.
• •Your art is unique. Your frame should be too. Discover the difference of true bespoke framing, where every detail is crafted to perfectly complement your piece.
• •You pour your passion onto the canvas. We pour ours into the frame. Partner with us to present your work with the professional quality and archival protection it commands. Your vision, expertly framed.
• •Chart your adventures, mark your memories. Our personalized map pinboards are more than just decor; they're a beautiful way to celebrate your journey. Where will your story take you?
• •It's more than a frame. It's a promise to protect, a commitment to quality, and a passion for presentation. Bespoke Art Framing: Cherish your treasures for a lifetime.