Tono de Marca

Passionate & Community-Centric

Valores de Marca

• •Quality
• •Community
• •Passion
• •Innovation
• •Customer Experience

Mejores Prácticas

• •Always Speak as a Peer: Use "we," "us," and "you" to create a direct conversation with the customer. Frame every message from the perspective of one player talking to another. Avoid overly corporate or formal language.
• •Anchor Everything to Passion: Connect product features to the emotional experience of playing TCGs. It's not just a "durable playmat"; it's a mat that "protects the deck you spent hours building." This reinforces the brand's core value of being passion-driven.
• •Use Community-Centric Language: Regularly use words like "community," "players," "connect," "share," and "together." Actively invite conversation and feedback in your posts to make the audience feel like part of the brand's journey.
• •Highlight In-House Creation: Emphasize that Battlecore designs and engineers its own products. Phrases like "Crafted in-house," "Our own design," and "Engineered by our team" build authority, justify premium quality, and differentiate the brand from simple resellers.
• •Be Enthusiastic and Authentic: Let genuine excitement for the TCG world shine through. Share news about game updates, celebrate tournament winners, and talk about what the team is currently playing. This authenticity is a key differentiator and builds trust with a discerning audience.

Percepción Social

Trusted & High-Quality Niche Provider

Ejemplos de Copy

• •Forge Your Legend. The Ashen Guard series is here. You asked, and we listened. Designed by players, for players, our new Ashen Guard playmats feature a non-slip grip and a surface so smooth, your cards will feel like they're floating on air. We poured our hearts into getting every detail right because we know your gear is as important as your deck. Ready to upgrade your game? Link in bio. #TCG #CardGames #Playmat #TCGCommunity #Battlecore
• •Gear Up for Game Night! It’s time to level up your setup. For a limited time, get 15% off all Battlecore-designed sleeves and deck boxes. Built for durability and style because your deck deserves the best. Don't just play the game—dominate it.
• •Friday Night Fights Are Back! The heart of Battlecore has always been our community. That's why we're fired up to announce the return of our weekly remote tournaments! Whether you're a seasoned pro or just shuffling your first deck, this is your space to connect, compete, and share your passion. Sign-ups are now open. Let's see what you've got!
• •We're More Than a Store. We're Your Community. At Battlecore, we get it. The thrill of the perfect draw, the strategy behind every move, the stories your deck tells. We're a team of dedicated TCG players crafting high-quality, innovative gear to elevate the game we all love. From custom-designed cores to premium accessories, everything we make is something we'd proudly use ourselves. Come see the difference passion makes.
• •Built by Players, for Players. Battlecore was born from a simple idea: TCG players deserve gear that reflects their passion. We were tired of generic accessories that didn't meet the demands of competitive play. So we decided to make our own. Today, every product we design and every brand we carry is held to one standard: is it good enough for our own decks? This is our commitment to quality and our promise to the community we are proud to be a part of.