Brand Tone

Approachable, Helpful, Enthusiastic, Customer-centric, Trendy, Trustworthy

Brand Values

• •Accessibility
• •Efficacy and Results
• •Customer Satisfaction
• •Quality
• •Community
• •Transparency

Best Practices

• •Use approachable and relatable language, like sharing personal experiences with K-beauty.
• •Incorporate helpful and informative content, such as K-beauty tips and news.
• •Express enthusiasm and passion for K-beauty products and their benefits.
• •Focus on customer satisfaction by highlighting fast shipping, curated selections, and loyalty rewards.
• •Stay current with trendy products and social media viral sensations in the K-beauty world.

Social Perception

Customers perceive the brand as offering positive experiences and high customer satisfaction, known for fast shipping and effective K-Beauty brands that help achieve 'glass skin'.

Copy Examples

• •Discover your K-Beauty revelation! ✨ We're bringing you the hottest Korean beauty secrets straight to your doorstep.
• •Struggling with acne? I did too! That's why I created Kpretty to share the transformative power of K-Beauty. Your skin journey starts here! 💖
• •Fast shipping? We've got you covered! 🚀 Get your favorite K-beauty goodies lightning-fast from our US warehouse.
• •Earn rewards while you glow! ✨ Join our Kpretty loyalty program and get points for every purchase and share.
• •Curated with love, proven by you! ❤️ Our selection features only the top-tier Korean beauty products that have gone viral and earned rave reviews.