Brand Tone

Professional, Enthusiastic, Fun-Oriented, Customer-Focused, Reliable, and Informative

Brand Values

• •Quality
• •Customer Satisfaction
• •Entertainment and Joy
• •Experience and Expertise
• •Reliability and Support

Best Practices

• •Develop a Brand Voice Guide: Document the identified tone (Professional, Enthusiastic, Reliable, Informative) with examples of do's and don'ts. Include key messaging points related to your values (Quality, Customer Satisfaction, Entertainment, Experience, Reliability).
• •Always Emphasize Benefits and Solutions: While being informative about product features (e.g., 'Made in EU,' 'Velika Zaloga!'), translate these into how they benefit the customer – more fun, lasting quality, quick availability for their event, peace of mind.
• •Maintain a Positive and Inviting Language: Use words that evoke excitement, joy, and positive experiences, aligning with the entertainment nature of the products. Phrases like 'enjoy the game that always inspires you!' ('uživajte v igri, ki vas vedno znova navdušuje!') are good examples from their site.
• •Showcase Expertise and Reliability Subtly: Weave in mentions of your experience (e.g., '35+ years'), commitment to quality, and after-sales support (service, warranty) naturally within product descriptions and service explanations, rather than just in the 'About Us' section. This reinforces trust.
• •Be Consistent Across All Touchpoints: Ensure that the tone used on the website, in email communications, product manuals (if any), and any potential future social media or advertising is uniform. This builds a strong and recognizable brand identity. If customer service is a key part of the brand, ensure the communication style of support staff also reflects this tone.

Social Perception

Positive among direct customers, but with limited wider public visibility. Perception is likely shaped by direct interactions rather than a large-scale media presence.

Copy Examples

• •Headline for Arcade Machine Category: 'Bring the Arcade Home: Experience Unforgettable Fun with Our Premium Gaming Machines!'
• •About Us Snippet: 'For over 35 years, we've been Slovenia's trusted source for top-quality arcade and gaming entertainment. We're passionate about bringing joy and excitement to your home or business, backed by expert service and a commitment to your satisfaction.'
• •Product Description (e.g., Pinball Machine): 'Relive the classic thrill! Our [Pinball Machine Name] offers authentic gameplay, stunning visuals, and robust build quality. Perfect for enthusiasts and new players alike. Plus, enjoy peace of mind with our comprehensive warranty and dedicated support.'
• •Rental Service Promotion: 'Planning an event? Make it legendary! Rent our arcade games, foosball tables, or jukeboxes for unforgettable entertainment. We deliver, set up, and ensure everything runs smoothly, so you can focus on the fun.'
• •Call to Action for a Quote/Inquiry: 'Ready to level up your entertainment? Contact our friendly team today for expert advice and a personalized quote. Let's create your perfect game room!'