Brand Tone

Friendly, accessible, value-driven, and slightly playful

Brand Values

• •Accessibility
• •Value
• •Simplicity
• •Practicality
• •Fun

Best Practices

• •Use simple and direct language, focusing on the benefits of the products.
• •Highlight discounts and promotions clearly.
• •Maintain a friendly and approachable tone.
• •Emphasize the 'simplifying' aspect of the brand in all communications.
• •Incorporate a sense of fun and adventure where appropriate.

Social Perception

A brand that offers practical and affordable solutions to everyday problems, making life easier and more enjoyable.

Copy Examples

• •Barbeador profissional Golden Dragon: Precisão e estilo em um só produto!
• •Corretor postural sem costura ErgoFit: Conforto e postura correta para o seu dia a dia.
• •Game Stick 10000 Jogos Retro: Reviva a nostalgia dos jogos clássicos!
• •Massageador Alívio Imediato - Pistol Pro®: Alívio rápido e eficaz para suas dores.
• •Up to 50% OFF on selected items at SimplificaBuy.