Tono de Marca

welcoming, practical, and reassuring

Valores de Marca

• •Quality and Reliability
• •Accessibility and Affordability
• •Innovation and Convenience
• •Modesty and Style

Mejores Prácticas

• •Always Prioritize a Welcoming and Inclusive Tone: Start communications with warm greetings. Use "you" and "your" to speak directly to the customer, making them feel seen and valued.
• •Highlight Practical Benefits: In product descriptions and social media posts, consistently focus on how the product makes the customer's life easier. Use action-oriented and benefit-driven language like "effortless styling," "all-day comfort," and "secure fit."
• •Emphasize Quality and Trust: Regularly mention the commitment to high-quality materials and reliable craftsmanship. This reassures customers of the value they are receiving and builds long-term trust.
• •Maintain a Visually Cohesive Brand Image: Ensure that all visuals across the website and social media platforms are high-quality and reflect a consistent aesthetic of elegant, modern modesty. This visual consistency reinforces the brand's tone and values.
• •Engage Authentically with the Community: Respond to comments and questions on social media in a friendly and helpful manner. Use the language of your community (including responding in Arabic when appropriate, as seen in TikTok comments) to foster a genuine connection.

Percepción Social

The public perception of Aynour.com appears to be that of a reliable online retailer for modest fashion, particularly hijabs. The high engagement on TikTok suggests a strong connection with a younger, social-media-savvy audience. The frequent questions about international shipping in the comments on their posts indicate a global interest in their products. While there are no extensive negative reviews, the lack of widespread customer feedback on major review sites means that new customers might approach the brand with some caution. The brand is perceived as being focused on practical and stylish solutions within the modest wear market.

Ejemplos de Copy

• •Effortless elegance is just a moment away. Our new collection of instant hijabs is designed for the modern woman on the go. No pins, no fuss—just beautiful, secure coverage in seconds. Discover your new favorite style at Aynour.com.
• •Tired of complicated hijab styling? At Aynour.com, we believe modesty should be beautiful and simple. Our innovative, breathable hijabs provide all-day comfort and a flawless look. Shop now and enjoy 10% off your first order with code: TIKTOK.
• •From prayer time to evening gatherings, our new 'Jannah' abaya offers timeless grace. Crafted from luxurious, breathable fabric for ultimate comfort. Feel beautiful, feel serene. Available now. #Aynour #ModestFashion #AbayaStyle
• •Welcome back to Aynour. As a valued member of our community, we wanted to give you a first look at our upcoming Eid Collection. Expect radiant colors, exquisite fabrics, and the timeless modesty you love. Because we believe every celebration deserves a touch of elegance.
• •Aynour was born from a simple idea: that modest fashion should be accessible, beautiful, and of the highest quality. We are a global family dedicated to creating pieces that honor your values without compromising on style. From our carefully sourced fabrics to our innovative designs, we pour our hearts into every item, ensuring you receive nothing but the best.