Brand Tone

Artistic & Creative, Personal & Passionate, Warm & Approachable, Nature-Inspired & Whimsical, Professional & Experienced

Brand Values

• •Artistic Integrity & Uniqueness
• •Customer-Centricity & Personalization
• •Quality & Freshness
• •Passion for Floristry
• •Reliability & Professionalism
• •Connection with Nature

Best Practices

• •Embrace Storytelling: Use vivid, descriptive language that paints a picture and evokes emotion. Talk about the inspiration behind designs or the feelings flowers can convey, rather than just listing products.
• •Highlight Artistry and Uniqueness: Consistently use words like 'artistic,' 'bespoke,' 'hand-crafted,' 'unique,' 'inspired,' and 'curated' to reinforce the non-mass-produced, special nature of the arrangements.
• •Maintain a Warm and Personal Voice: Address the audience directly (using 'you' and 'your'). When appropriate, share the passion behind the work. Respond to comments and inquiries with genuine warmth and appreciation.
• •Incorporate Nature-Inspired Language: Weave in words and phrases that evoke the natural world, such as 'wild,' 'garden-inspired,' 'lush,' 'bloom,' 'petal,' 'woodland whimsy,' 'seasonal beauty.' This reinforces the 'A Wild Violet' name and aesthetic.
• •Balance Creativity with Professionalism: While the tone is artistic and whimsical, ensure clarity, accuracy in service descriptions (especially for events), and a sense of reliability. Proofread carefully and maintain a polished presentation, particularly on the website and in client communications.

Social Perception

Highly Regarded for Weddings, Talented & Artistic, Reliable & Professional, High-Quality Product, Personal Touch, Local Gem

Copy Examples

• •At A Wild Violet, we believe flowers tell a story. From the untamed beauty of a single wildflower to the lush romance of a wedding bouquet, our designs are crafted with passion, artistry, and a touch of woodland whimsy. Let us bring your floral dreams to life, petal by perfect petal.
• •Whispers of blush and cream for a day filled with love. ✨ Each bloom in this bridal bouquet was chosen to reflect [Couple's Names]'s unique story. It’s an honor to weave nature’s artistry into your most cherished moments. #AWildVioletWeddings #NHFlorist #BridalBouquet #FloralDesign #LoveInBloom
• •Unleash your inner floral artist! Join us at A Wild Violet for an afternoon of creativity, fragrant blooms, and friendly guidance. We’ll explore the secrets to crafting your own stunning [Workshop Theme, e.g., 'spring centerpiece']. Spaces are limited – let your creativity blossom! Link in bio to sign up. #AWildVioletWorkshops #FloralWorkshop #NHCreatives #ContoocookNH #FlowerLovers
• •Send a Little Wild Beauty: Fresh Floral Arrangements from A Wild Violet *(Body Snippet for Everyday Flowers)*: Brighten their day (or your own!) with a touch of nature's magic. Our everyday floral arrangements are thoughtfully designed with the freshest seasonal blooms, each carrying the signature artistic touch of A Wild Violet. Order today for a whisper of wild elegance delivered to their door.
• •More than just a flower shop, A Wild Violet is a design studio where passion for floristry meets a love for nature's untamed beauty. Led by [Owner's Name, if desired, or keep general 'our founder'], we pour our hearts into creating bespoke floral arrangements that capture emotion and celebrate life's special occasions, from joyful 'I do's' to heartfelt sympathies. We're dedicated to artistry, quality, and making your floral vision a breathtaking reality.