Brand Tone

personal, crafty, and friendly

Brand Values

• •Handcrafted Quality
• •Sensory Experience
• •Accessibility
• •Creativity

Best Practices

• •Use a Personal Voice: Write as if you are speaking to a friend. Use "you" and "we" to create a direct, personal connection.
• •Focus on the Experience: Don't just list ingredients; describe the feeling and atmosphere the scent creates. Use sensory and emotive language.
• •Keep it Simple and Clear: Avoid overly technical jargon. The language should be as accessible and pleasant as the products themselves.
• •Engage with Questions: Encourage interaction by asking questions in your captions and posts, inviting customers into a conversation.
• •Maintain a Positive and Uplifting Tone: The copy should consistently reflect the positive and calming nature of the products, creating a feel-good association with the brand.

Social Perception

Due to the low level of recent activity and engagement, the current social perception of Athenaromas is difficult to gauge. There is not a significant volume of recent customer reviews, news mentions, or public discussions. The perception is likely neutral and limited to a small group of past customers.

Copy Examples

• •Unwind and let go. Our new Lavender & Chamomile wax melt is hand-poured to fill your home with tranquility. Perfect for quiet evenings and peaceful moments. ✨
• •Sweater weather is here, and so is our Spiced Pumpkin candle. Light it up and let the cozy scent of autumn wrap around you like a warm hug. 🍂
• •Handcrafted happiness in every bar. Our oatmeal and honey soap is made with natural ingredients to soothe and nourish your skin. What’s your favorite way to pamper yourself?
• •Miss us? We miss you too! Re-discover your favorite scents and explore what's new at Athenaromas. Your home deserves a little aromatic magic. 💖
• •A scent-sational treat just for you! ✨