Brand Tone

Helpful, Informative, Customer-Focused, Supportive, Professional, Quality-Driven, Approachable, Friendly, Enthusiastic, Passionate

Brand Values

• •Quality
• •Customer Satisfaction
• •Integrity & Transparency
• •Support for Businesses & Individuals
• •Expertise & Innovation

Best Practices

• •Know Your Audience, Speak Their Language: Understand who you're talking to (businesses, individuals, specific interest groups like anime fans or medical professionals) and tailor the language to be relatable and engaging for them, while maintaining the core helpful and professional tone.
• •Prioritize "Helpful" and "Supportive" Language: Frame copy around how Arnold Prints® solves customer problems or helps them achieve their goals (e.g., "We help your businesses grow!"). Use encouraging and positive phrasing.
• •Emphasize Quality and Expertise without Being Arrogant: Confidently talk about high-quality materials, advanced techniques, and the skill of the team, but always tie it back to the benefit for the customer. Avoid jargon where possible, or explain it clearly (as seen in their YouTube videos).
• •Maintain an Approachable and Human Voice: Use contractions (e.g., "we're," "let's"), ask questions, and adopt a friendly, conversational style, especially on social media. Share the passion behind the brand, as Kevin does in the YouTube videos.
• •Be Consistent Across All Platforms: While the format and length of content will vary (e.g., a tweet vs. a website "About Us" page), the underlying tone of helpfulness, quality-focus, and approachability should remain consistent. Regularly review content across all channels to ensure alignment.

Social Perception

Highly Positive, Reliable & Trustworthy, Expert & Knowledgeable, Go-To for Customization

Copy Examples

• •Headline: Your Vision, Expertly Printed. Quality Apparel That Speaks Volumes. Body: At Arnold Prints®, we're more than just printers; we're your partners in bringing your brand to life. From vibrant screen prints to intricate embroidery, we pour quality and care into every stitch and design. Let's create something amazing together!
• •Headline: Got a Design Idea? We'll Make It Wearable! Body: Whether it's for your growing business, a special event, or just a unique piece for yourself, Arnold Prints® delivers top-notch custom apparel. Our friendly team is here to help you from concept to creation, ensuring a result you'll love. High quality, hassle-free.
• •Headline: Level Up Your Look with Arnold Prints® Embroidery & Screen Printing. Body: Don't settle for ordinary. Our state-of-the-art printing and embroidery techniques ensure your designs are durable, vibrant, and make a statement. We're passionate about quality and dedicated to helping your brand or personal style shine. What can we print for you today?
• •Headline: More Than Just Ink on Fabric – It's Your Message, Magnified. Body: Arnold Prints® understands the power of custom apparel. We use only the best materials and processes to ensure your t-shirts, hats, and promotional items look fantastic and last. Need help with a design? Our experts are ready to assist!
• •Headline: From Palm Beach to Your Doorstep: Premium Custom Printing. Body: Experience the Arnold Prints® difference! We pride ourselves on exceptional customer service, high-quality custom apparel, and a passion for helping you achieve your vision. Check out our gallery and see why businesses and individuals trust us with their printing needs.