Tono de Marca

Professional Purveyor of Playfulness

Valores de Marca

• •Curated Quality
• •Supporting Retailers
• •Joy and Development
• •Efficiency

Mejores Prácticas

• •Embrace the Duality: Always balance the professional and playful elements. Use professional language for logistics and business and playful, emotive language for product descriptions.
• •Let the Products Tell the Story: Use high-quality, vibrant visuals on all platforms. Let the copy complement the visuals, not overpower them.
• •Segment Communications: Tailor the tone for the platform. Keep consumer-facing marketing more playful and visual, and B2B communication more direct and professional.
• •Use "Curated" Language: Use words like "curated", "selected", "exclusive", and "hand-picked" to reinforce the value of the brand's selection process.
• •Maintain the Whimsical Name: Don't shy away from the "Apakettir" (Monkey Cats) name. Lean into it by using playful emojis where appropriate to build a friendly and approachable brand personality.

Percepción Social

B2B Clients (Retailers) perceive Apakettir.is as a professional, reliable, and valuable supplier of popular, high-margin design products. End Consumers indirectly perceive the brand's products as cute, desirable, and high-quality items for children, even if they don't know the brand name directly.

Ejemplos de Copy

• •Stock the Joy. ✨ Bring the vibrant, best-selling designs of [Brand Name] to your customers. Apakettir.is is your exclusive wholesale partner for Iceland's most sought-after children's gifts and decor. Become a stockist today. #Heildsala #ÍslenskVerslun #Apakettir
• •Your Next Bestseller is Here. Discover the latest collections from A Little Lovely Company & Rex London. Wholesale for Icelandic retailers.
• •Psst... New arrivals from Petit Monkey just landed!
• •At Apakettir, we're proud to be the bridge between innovative European designers and Icelandic retailers. Our mission is to supply local stores with high-quality, creative products that spark joy for families across the country. Learn more about our curated brand portfolio. #B2B #Wholesale #IcelandBusiness
• •Unbox a little bit of magic. We're bringing the playful and stylish world of Apakettir products directly to you. Perfect for creative play and beautiful spaces. Use code [INFLUENCER15] for 15% off select items for a limited time!