Brand Tone

Emotional, Aspirational, and Modern

Brand Values

• •Personal Connection
• •Quality & Craftsmanship
• •Aesthetic & Style
• •Inclusivity & Faith
• •Customer Centricity

Best Practices

• •Lead with Emotion: Always start with the feeling, not the product. Instead of "Buy a Star Map," use "Capture the Night You Met." Connect the product to a core human emotion like love, nostalgia, or family pride.
• •Use "You" and "Your": Speak directly to the customer. Make the copy about their life, their memories, and their loved ones. This reinforces the brand's value of personal connection.
• •Highlight the "Why," Not Just the "What": The customer isn't just buying a poster; they are buying a symbol of a relationship, a celebration of a milestone, or a piece of their identity. Your copy should reflect this deeper purpose.
• •Maintain a Consistent Visual and Textual Language: The clean, modern, and minimalist aesthetic of the products and website should be mirrored in the copy. Use clear, elegant language. Avoid slang or overly complex jargon. The use of emojis should be tasteful and serve to enhance emotion, as seen on their current social media.
• •Incorporate User-Generated Content (UGC) with Storytelling: When featuring customer photos, don't just post the image. Ask for the story behind the poster. "This star map marks the day the Millers brought their first child home." This adds authenticity and powerful social proof to the brand's narrative.

Social Perception

The public perception of aniq.at is overwhelmingly positive. Customers consistently praise the product quality, the beauty of the designs, and the speed of delivery. Personal and responsive customer service is a frequently mentioned highlight. The brand is perceived as a go-to source for unique and heartfelt gifts, with modern Islamic products being a valued differentiator. No significant negative feedback was identified.

Copy Examples

• •Headline: The Night We Became Us. ✨ Body: Remember that first date? The day you said "yes"? The stars that aligned just for you? Capture that perfect moment forever with a personalized star map from aniq.at. The most meaningful anniversary gift is written in the stars. Create yours now.
• •Image: A beautiful customer photo of a family poster hanging in a living room. Caption: Home is not a place, it’s a feeling. And nothing feels more like home than family. Our personalized family posters bring your most cherished connections into the heart of your home. Thank you [tag customer] for sharing this beautiful moment with us! #aniqdesign #familylove #homedecor #personalizedgift
• •Subject: More Than a Gift: Introducing Our Soundwave Posters! Body: Some words are too beautiful to remain unheard. A baby's first laugh, a whispered "I love you," your wedding song. Turn your most precious sounds into stunning visual art with our new Soundwave Posters. Simply upload an audio file and we'll transform it into a modern masterpiece for your wall. Hear the art, see the love.
• •Headline: Elegance for Eid. Celebrate the blessed month. Body: Discover our curated collection of modern Islamic art, luxurious prayer robes, and festive decorations. Thoughtful gifts to share the joy of Ramadan and Eid with your loved ones. Shop the collection.
• •Headline: Still Thinking About It? Body: Your perfect memory is just a few clicks away. The personalized poster you designed is waiting for you. Don't let that special moment fade. Complete your order and get free shipping on us.