Brand Tone

Professional & Polished, Supportive & Empowering, Results-Oriented, Approachable & Friendly

Brand Values

• •Quality & Aesthetics
• •Ease of Use & Accessibility
• •Customer Success & Empowerment
• •Efficiency & Speed
• •Modernity & Responsiveness

Best Practices

• •Emphasize Empowerment and Ease: Consistently use language that highlights how Anew Themes makes professional web design accessible and manageable for everyone, regardless of technical skill. Words like 'effortless,' 'simple,' 'easy,' 'no-code,' and 'quick launch' should be staples.
• •Maintain a Professional yet Approachable Voice: While showcasing expertise and the high quality of the themes, ensure the language remains welcoming, encouraging, and supportive. Avoid overly technical jargon unless clearly explained.
• •Focus on Benefits, Not Just Features: Instead of just saying 'drag-and-drop editor,' explain the benefit: 'Effortlessly customize every detail with our intuitive drag-and-drop editor, no coding required, saving you time and frustration.'
• •Visually Align Copy with Brand Aesthetics: Ensure that the style of the copy (e.g., shorter, elegant sentences for sophisticated themes) matches the visual design of the themes themselves – clean, modern, and polished.
• •Incorporate Customer Success and Aspirations: Weave in the idea that Anew Themes is a partner in the customer's entrepreneurial journey. Use aspirational language that speaks to their desire for a successful, beautiful, and thriving online business. Reference the positive outcomes seen by other users (e.g., 'Join hundreds of entrepreneurs who launched their dream store...').

Social Perception

Highly Rated & Trusted, Go-To for Specific Niches, Time-Saver & Problem-Solver, Visually Appealing & Professional

Copy Examples

• •Headline: Launch Your Dream Store in Days, Not Weeks. Beautifully. Body: Stop wrestling with complicated code. Our easy-to-customize Shopify themes give you a stunning, professional online store without the headache. Get ready for compliments (and sales!). Call to Action: Explore Themes
• •Headline: Your Digital Products Deserve a Stunning Showcase. Body: Don't let a lackluster website hide your brilliant digital creations. Our themes are designed to convert visitors into customers, with seamless navigation and a focus on what you sell best. Elevate your digital empire today. Call to Action: Find Your Perfect Digital Theme
• •Headline: No Design Degree? No Problem. Pure Polish, Effortlessly. Body: Anew Themes empowers you with professionally designed, drag-and-drop Shopify templates. We provide the stunning foundation; you bring your unique brand to life. It’s that simple. Call to Action: Discover Easy Customization
• •Social Media Post (Image: A beautiful website built with an Anew Theme): Text: Ready to turn those website #goals into reality? ✨ Our Shopify themes are more than just pretty – they're built to perform. SEO-friendly, mobile-responsive, and oh-so-easy to personalize. What will you create? #ShopifyThemes #EcommerceSuccess #WebDesignInspo #AnewThemes
• •Email Subject: Tired of Theme Frustration? Meet Your Anew Beginning. Body: Imagine a Shopify store that not only looks incredible but is also a joy to manage. At Anew Themes, we craft beautiful, intuitive themes backed by top-tier support, so you can focus on growing your business, not fighting with your website. Experience the difference. Call to Action: See Our Collections