Brand Tone

Professional, Knowledgeable, Customer-Focused, Supportive, Quality-Oriented, Direct and Informative

Brand Values

• •Quality
• •Customer Service
• •Innovation
• •Value for Money
• •Reliability and Durability
• •Environmental Responsibility

Best Practices

• •Prioritize Quality and Durability: Always highlight the high-quality materials, construction, and longevity of Amtech Range products, reinforcing the brand's core value.
• •Maintain a Professional and Expert Voice: Use clear, concise language that demonstrates industry knowledge and positions Amtech Range as a trusted advisor in driving range solutions.
• •Emphasize Customer Support and Partnership: Frame communications around helping customers succeed, offering solutions, and providing ongoing service rather than just selling products.
• •Focus on Solutions and Benefits: Clearly articulate how Amtech Range products and services help driving range owners improve their facilities, enhance customer experience, and operate efficiently.
• •Be Direct and Informative: Provide factual details about products and services. Ensure the website and marketing materials are valuable resources for potential and existing customers.

Social Perception

Positive, Trusted Supplier, Responsive and Helpful. Potential confusion with "Amtech Tools" needs to be addressed to ensure distinct brand identity.

Copy Examples

• •Headline: Elevate Your Driving Range Experience. Body: At Amtech Range, we provide premium quality mats, balls, and range equipment designed for durability and exceptional play. Partner with us to create a first-class facility that keeps golfers coming back.
• •Headline: Invest in Quality, Impress Your Golfers. Body: Our Range Servant certified equipment and long-lasting Amtech mats are built to withstand the busiest ranges. Enhance your reputation with the UK's premier driving range supplier.
• •Headline: More Than Just Equipment – It's a Partnership. Body: From initial consultation to installation and ongoing support, Amtech Range is dedicated to your success. Get expert advice and reliable service for all your driving range needs.
• •Headline: The Golfer's Choice: Mats That Perform, Season After Season. Body: Engineered for a realistic feel and exceptional durability, Amtech Range mats offer the perfect practice surface. Discover why UK driving ranges trust Amtech for quality that lasts.
• •Headline: Don't Let Equipment Downtime Cost You. Body: With Amtech Range, you get reliable machinery and swift access to spares and servicing. Keep your range operating smoothly with our expert support and quality products.