Tono de Marca

reassuring, tech-savvy, and caring

Valores de Marca

• •Pet Safety
• •Innovation & Convenience
• •Peace of Mind
• •Customer Support
• •Personalization

Mejores Prácticas

• •Lead with Peace of Mind: Frame every message around the core emotional benefit for the pet owner. Instead of just listing features, explain how those features lead to less worry and greater security.
• •Emphasize "No App Needed": Consistently highlight the convenience of not requiring an app download. This is a strong competitive advantage that speaks to simplicity and accessibility for everyone, especially the person who finds a lost pet.
• •Balance Technology with Care: When mentioning technical features like "NFC" or "Passive Location Tracking," immediately follow up with the caring benefit. For example, "Our NFC chip (the tech) allows for instant connection (the care)."
• •Use Storytelling and Testimonials: Integrate customer stories and reviews into your marketing. Narratives about successful pet recoveries are powerful, authentic, and build immense trust.
• •Maintain a Reassuring Voice in All Channels: Whether it's a social media reply, a website FAQ, or an advertisement, the tone should always be calm, supportive, and confident. This consistency reinforces the brand's image as a reliable safety net for pet owners.

Percepción Social

The public perception of Poltags is overwhelmingly positive. Customers perceive the product as highly effective and reliable, highlighting excellent customer service and seeing the brand as trustworthy. It is positioned as a modern, superior solution in the digital pet identification market.

Ejemplos de Copy

• •Worry Less, Adventure More. Your pet's safety, one scan away. Get the Poltags 2.0 Digital ID.
• •Peace of mind fits on their collar. 🐾 Our QR + NFC tags ensure that if your best friend ever wanders, their way home is just a quick phone scan away. No apps, no delays, just an instant connection back to you. #Poltags #PetSafety #DigitalPetID #DogLovers #LostPet
• •The Poltags 2.0 is more than a tag—it's your direct line to your pet. Update contact details, medical info, and vet records in real-time. The Snap-Call feature instantly connects finders to you, while passive GPS tracking logs the scan location. Modern safety for the most important member of your family.
• •Their safety is updatable. Don't buy another tag again.
• •(Video of a happy dog running, then a close-up of the tag) Every adventure comes with a what-if. We're the answer. Poltags: A quick scan solution for your pet's safety.