Brand Tone

Helpful & Supportive, Professional & Reliable, Value-Oriented & Accessible, Practical & Solution-Focused, Visually-Oriented

Brand Values

• •Customer Satisfaction
• •Quality
• •Value/Affordability
• •Reliability & Efficiency
• •Partnership/Support
• •Innovation/Variety

Best Practices

• •Prioritize Clarity and Directness: For a B2B audience valuing efficiency, ensure copy is easy to understand, avoids jargon where possible, and gets straight to the point regarding benefits, features, and how to order.
• •Emphasize Value and Quality Consistently: Continuously reinforce the core messages of high quality at a competitive price. Use specific examples or testimonials if possible to back these claims (e.g., \"full-color printing that pops,\" \"durable packaging\").
• •Maintain a Helpful and Supportive Stance: Frame copy in a way that shows Adtissue is a partner, not just a supplier. Use phrases like \"We're here to help,\" \"Let us assist you,\" and ensure calls to action are clear and easy to follow, reflecting their helpful customer service.
• •Showcase Practical Benefits & Solutions: Focus on how the promotional tissues solve a client's need (e.g., \"increase brand visibility at events,\" \"a memorable thank-you gift,\" \"cost-effective mass promotion\"). Use case studies or examples from their social media to illustrate these points.
• •Ensure Visual and Textual Consistency (Especially for Japan Market): While this is about copywriting, the visual presentation in the Japanese market is crucial. Ensure that the copy style (e.g., polite, professional, with attention to detail) aligns with the visual elements used on the website and in marketing materials. The consistency between what is said and what is shown builds trust.

Social Perception

Positive (among direct customers), Niche Specialist, Japanese Market Focus, Limited Broader Public Awareness

Copy Examples

• •Headline: Make Your Message Stick, Not Your Budget. Body: High-quality custom tissues at prices that make sense. Get full-color impact for your next promotion with Adtissue. Fast, reliable, and always here to help you design the perfect handout.
• •Headline: Your Brand in Their Hands. Literally. Body: From vibrant event giveaways to memorable corporate gifts, Adtissue delivers premium promotional tissues that get you noticed. Experience our quality printing and supportive service. Let's create something impactful together.
• •Headline: Need Promotional Tissues, Fast? We Deliver. Body: Tight deadline? No problem. Adtissue combines speedy production with meticulous quality control, ensuring your custom tissues arrive on time and look fantastic. Get a quote today and let us handle the rush.
• •Headline: More Than Just Tissue. It's a Connection. Body: Put your brand message directly into the hands of your audience with our beautifully printed custom tissues. Affordable, practical, and surprisingly effective. Our team is ready to assist with your design needs.
• •Headline: Quality You Can Feel, Prices You'll Love. Body: Adtissue is committed to providing top-quality promotional tissues that reflect well on your brand, without breaking the bank. Explore our wide range of options and discover why businesses across Japan trust us for their promotional needs.