Brand Tone

Vibrant & Creative, Modern & Trendy, Approachable & Friendly, Inspirational & Aspirational, Customer-centric & Solution-Oriented

Brand Values

• •Quality & Craftsmanship
• •Customization & Personalization
• •Customer Satisfaction
• •Innovation & Modernity
• •Expression & Individuality

Best Practices

• •Use Vibrant and Evocative Language: Incorporate words that convey brightness, energy, creativity, and excitement (e.g., "glow," "radiant," "dazzle," "illuminate," "vibrant," "bold," "statement").
• •Maintain an Enthusiastic and Positive Voice: Even when being informative, keep the tone upbeat and inspiring. Focus on the positive impact the products can have.
• •Emphasize Customization and Personal Connection: Regularly highlight the ability for customers to create something unique that reflects their personality or brand. Use "you" and "your" frequently to make it personal.
• •Be Visually Descriptive: Since the product is highly visual, use copy that helps the reader imagine the sign in their space and the ambiance it will create.
• •Incorporate a Clear Call to Action (CTA): Encourage engagement by clearly stating what you want the audience to do next (e.g., "Design Yours," "Shop Now," "Get a Free Mock-up," "Light Up Your Space").

Social Perception

Positive, Reliable, Trendy & Desirable, Enhancer of Ambiance, Social Media Worthy

Copy Examples

• •Stop blending in. Start glowing up. ✨ Your custom neon sign is waiting to tell your brand's unique story. Design yours today and light up your success! #NeonSignsUK #BusinessBranding #CustomNeon
• •Sealed with a kiss, and lit by neon. ✨ Make your special day unforgettable with a custom wedding sign that shines as bright as your love. Design your dream keepsake at neonsigns-uk.com. #WeddingNeon #LoveInLights #NeonSignsUK
• •Level up your lair! 🎮 Dominate the game and your decor with a custom neon sign that screams *you*. Bright, bold, and built to impress. Explore our gaming collection! #GamerNeon #RoomGoals #NeonSignsUK
• •Loved your last neon creation? Get ready to be amazed again! ✨ Introducing our new UV Print Neon Signs – more color, more detail, same stunning glow. Enjoy an exclusive 15% off your next masterpiece! #NeonInnovation #UVPrintSigns #NeonSignsUK
• •Video: Quick cuts of different vibrant neon signs in various cool settings. Your vibe? We light it. 🔥 Custom neon that slays. Link in bio to create yours. #NeonVibes #CustomSigns #TikTokMadeMeBuyIt #NeonSignsUK